Myntra co-founder Ashutosh Lawania has exited the company, even as its chief marketing officer Gunjan Soni has been appointed as head of Jabong business. Soni will report into Myntra and Jabong CEO Ananth Narayanan.

Gunjan Soni will be responsible for driving it operationally through its next phase of growth. Naresh Krishnaswamy, who has been with Myntra since 2012, has been elevated to the senior management team at Myntra and will continue to be responsible for the entire sales organisation and key initiatives.

In his five years with Myntra, he had played a key role in growing the business and devising innovative offerings such as major sale events, price reveal and gamification to drive traffic to the platform, the company siad.

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Manpreet Ratia, who joined last year as the chief people officer and head for new initiatives, will take charge of supply chain and consumer experience. In his new role, Manpreet will be focused on ensuring its supply chain and fulfillment operating models are flexible and agile to meet existing and future customer demands by leveraging technology for breakthrough innovation, according to a statement from Myntra. Manpreet comes with over 20 years of experience in the financial services and e-commerce industry.

Prior to joining Myntra, he was the director, operations for Amazon India and before that he was the chief operating officer for Citibank’s Asia Pacific transaction banking business in Hong Kong. He takes over this role from Ashutosh Lawania who co-founded Myntra in 2007.

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