Leading online marketplace Flipkart has said it has crossed the landmark of 75 million registered users in the country. It claimed that with this, it has also significantly expanded the universe of online shoppers in India.
According to Flipkart, the February 2016 report by Morgan Stanley puts the number of online shoppers in India at 50 million, while the Assocham-PwC report of March 2016 said 55 million people purchased something online in 2015. Morgan Stanley had in the month of February lowered the valuation of Flipkart from $15 billion to $11 billion.
The figures released by the Telecom Regulatory Authority of India in March 2016 put the number of broadband connections in the country at around 121 million. The Flipkart app has crossed the 50-million mark on the Android Playstore, the company said.
According to Flipkart, the 75-million landmark is also a reaffirmation of the surging confidence of the people of India in online shopping and the increasing base of shoppers across India. Over 50% of the traffic on Flipkart came from non-metros, a trend that is rising continuously.
The fastest rise in terms of customer growth for Flipkart has come from tier-2 and tier-3 towns.
The Indian e-commerce market is among the fastest growing in the world and the Morgan Stanley report on Ecommerce in India released in February 2016 said that India e-commerce will grow faster than any other country for the next three years. The report also placed Flipkart as the number one e-commerce company in India with a dominant market share of 45%.
Launched in October 2007, Flipkart today offers 30 million products across 70-plus categories and has 85,000 registered sellers.
