PlaySpan, the global leader in monetization solutions for online games, virtual worlds and social networks, in partnership with Virtual Greats (VG), the world?s leading branded virtual goods agency, today announced that it is introducing an ultra premium line of officially licensed Snoop Dogg digital items for sale in IMVU, a leading virtual world with 40 million registered users. Snoop Dogg is an entertainment and media empire in a single man. He is a Grammy Award-nominated rapper, record producer and actor and most recently released his tenth studio album, Malice in Wonderland.
The licensed branded virtual goods include Snoop hats, sunglasses, bikinis, assorted clothing items, branded dance floors, signature moves, musical instruments, and complete DJ sets. Many of the items also feature new functionality, giving the IMVU user a product that not only looks ?Snoop legit? but also have purpose.
The initial release of assets range in price from $2 and up, with an exclusive tranche of items to be sold on a limited edition basis. All items will be sold in the PlaySpan Marketplace at http://www.playspan.com
?It?s a proud day for all Snoop Dogg fans in IMVU. I always look for ways to reach out and touch my fans, wherever they may be online or on the streets. My licensed items are off the chain and it?s a win-win situation for everyone, ya dig?!?? said Snoop Dogg.