Idols fever is about to take over everybody in South Africa, and as we all know, Idols generates a frenzy that lets even the perfectly talentless get their 15 seconds of TV fame. As for those who are slightly more gifted, they are taken on a whirlwind high called fame, placed in the spotlight and offered a chance in a lifetime. However, it seems that (and I don?t know if it?s just me) that the fame and fortune is very shortlived. Americans will beg to differ because stars like Kelly Clarkson, Carrie Underwood and the rest of the American Idols have made it huge.
South African Idols, though, seems to not utilise their breaks for stardom in the greedy way that they should actually be using it. Let?s face it, how many times has one put on the radio and actually heard the tunes that former idols have worked on? It cannot be suggested that these people have not tried. Recently the hits of NKD (the rather hot, young girl band that created like one hit) were splashed all over the radio, but that only lasted for like a week (okay, I exaggerate), and the initial winner of Idols, Heinz Winkler beat Will Young in the world Idols, but was never given half a chance to be heard thereafter.
It seems that all the efforts have been put into the campaign called Idols but nothing is done once the title is won. Will there ever be justice for these poor people who just want to be famous?
The fans die down, and the autographs end. Yes, it?s an Everest campaign. You climb to the top and then plummet to the ground. Well, whoever or whatever is to blame for this crisis, there has to be more motivation to make it to the top (get drunk, cause a scene and… drive without undies). Other than that, we, mere mortals, can sit back and wait for that amazing jingle at the beginning of each show. We can also pray that our ears are still intact after everything, as we watch the rise and fall of another South African Idol.
?Soggy Cornflake soggycornflakes.com/features