Eurogrip Tyres displayed its high-end two-wheeler tyres at the 17th edition of the Feria 2 Ruedas (F2R) International Motorcycle Exhibition held at Plaza Mayor, Medellin, Colombia. This high-impact commercial event in the two-wheeler industry in South America will conclude today.
On the participation, P Madhavan, Executive Vice-President – Marketing & Sales, TVS Srichakra Ltd, said, “Eurogrip is focussed on delivering innovative products for the global markets. Latin America is a priority market for us, and F2R Expo is a promising platform to engage with our target audience.”
He added, “We are looking forward to interesting business opportunities arising from this expo. Such specialised industry tradeshows add exceptional value to our quest to become a leading global tyre brand delivering world class tyre technology.”
The lineup features a selection of sport touring, off-road, and trail tyres, including high-performance models such as the Roadhound, Protorq Extreme, Trailhound STR, Climber, Bee Connect, Terrabite DB+, and Badhshah LX.
The Feria de las 2 Ruedas (F2R) has been Latin America’s premier motorcycle industry event for over 17 years. Held annually in Medellín, Colombia, the fair serves as a dynamic platform for business, innovation, and development within the motorcycle industry.
It also offers enthusiasts the opportunity to explore the latest trends and updates in the sector. Eurogrip Tyres come in a diverse range that are designed in Milan, Italy and are tested globally to meet the highest standards.