Overview

The Digital Growth Exchange Roundtable, powered by Branch and presented by FinancialExpress.com, brings together leaders from the finance industry to explore the transformative potential of mobile technology.

This exclusive event will uncover cutting-edge strategies for driving app adoption, enhancing customer experiences, and maximising revenue opportunities through mobile platforms. Attendees will gain actionable insights from industry experts and discover how Branch’s deep linking and attribution solutions are reshaping mobile finance.

Event Pictures

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Target Audience

SENIOR MOBILE
MARKETERS

MOBILE
STRATEGISTS

GROWTH
LEADS

DIGITAL & PERFORMANCE
MARKETERS

Mobile
Product Heads

Decision-makers focused on enhancing retention of mobile app users to improve ROI from their mobile marketing efforts.

Discussion Points

THE RISE OF MOBILE APPS IN FINANCE

  • Insights into shifting consumer behaviours and the dominance of mobile apps in banking and finance.

  • The role of apps in creating seamless, omni-channel customer experiences.

DEEP LINKING FOR GROWTH

  • Leveraging deep linking to drive user acquisition, enhance engagement, and optimise user journeys.

  • Case studies showcasing how deep linking improves retention and conversions.

ACCURATE ATTRIBUTION AND ROI
OPTIMISATION

  • Eliminating blind spots in campaign performance with reliable attribution data.

  • Identifying high-value channels and optimising marketing strategies for maximum ROI.

FUTURE TRENDS IN MOBILE FINANCE

  • Adapting to evolving customer expectations, privacy regulations, and competition from non-banking entities.

  • Strategies to align technology investments with business growth goals.

Speakers

Aishwarya Jain

Vice President and
Head of Strategy
Kotak Securities

Deepak Oram

Senior Vice President
Growth Marketing
Martech
HDFC Bank

Devang Manseta

Associate Director- SEO,
Growth & Marketing,
Upstox

Himanshu Khandelwal

Head Digital Sales &
Digital Marketing -Performance Marketing
Axis Mutual Fund

Ivan Maben

Head-Performance Marketing
Mirae Asset Capital Markets (India)

Paritosh Malondkar

AVP Marketing
Zype

Pratyay Patil

Senior Enterprise Account Executive
Branch

Rushabh Haresh Mehta

Growth Marketing

Sandesh Sawal

AVP- Product Growth
Kotak Securities

Shrinivas Khanolkar

Head- Digital
Marketing & Corporate Communication
Mirae Asset Capital Markets (India)

Event Agenda

08:30 AM

ARRIVAL & NETWORKING BREAKFAST

09:30 AM

OPENING REMARKS

Welcome address by Branch and Financial Express, outlining the purpose and goals of the roundtable.

09:35 AM

PRESENTATION: THE FUTURE OF MOBILE FINANCE

A concise presentation highlighting trends, challenges, and opportunities for mobile apps in finance, powered by insights from Branch.

09:45 AM

ROUNDTABLE DISCUSSION: BUILDING CUSTOMER-CENTRIC MOBILE GROWTH STRATEGIES FOR FINANCE APPS

Explore actionable strategies to drive customer-centric growth, optimize app engagement, and maximize ROI in the competitive finance landscape.

10:30 AM

SHARING KEY INSIGHTS & NEXT STEPS

Attendees share top takeaways from the discussion and ideas for actionable next steps

10:50 AM

CLOSING REMARKS

Final words from Branch emphasizing collaboration and innovation in Mobile Finance

11:00 AM

EVENT CLOSE

Venue

Jio World Convention Centre BKC
Jio World Centre, G Block, Bandra Kurla Complex, Bandra East, Mumbai, Maharashtra 400098

For Speaking Opportunity

Shashank Vishen

For more details, contact:

DEEPIKA PAWAR

For any urgent matters or issues requiring immediate escalation, please write to rohit.singh@financialexpress.com

Register Now