A look at Alia Bhatt's net worth, luxurious house, & Rs 150 crores start-up ‘Ed-A-Mamma’

Mar 15, 2024

Anita Santosh

She entered the world of business sure-footed by launching Ed-a-Mamma, a D2C business model, offering a range of thoughtfully designed playwear for children. Ed-a-Mamma is currently worth Rs150 crores, within a year of its launch.

She holds investments in a brand namely Phool.Co, an IIT Kanpur-backed D2C wellness company. 

She is one of the early investors in Nykaa, a women-owned start-up in July 2020. Her investment grew more than 10x within months to Rs 54 crore at the time of Nykaa’s blockbuster public listing.

After massive success as an actress, Alia Bhatt has also proven her business sense as a Producer, being from the acting industry, with her Netflix hit ‘Darlings’.

She also owns a production house with a name that aligns with her personality, called ‘Eternal Sunshine Productions’.

Owing to many of her successful ventures her net worth has skyrocketed to Rs.299 crores, as reported by Forbes.

Her brand value sets her as the second highest-paid Bollywood actress with a fee of Rs.20 crores for films and an endorsement fee of up to 1-2 crores.

Alia Bhatt’s apartment is a whopping Rs 13.11 Crore, located in the posh locality of Bandra, Mumbai.

Alia Bhatt has several vehicles, including a BMW 7 Series, an Audi A6, an Audi Q7, and a Range Rover Vogue, with the total collection costing approx. Rs 3 crore.

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