Who was Felice Bisleri, the visionary behind India’s most trusted packaged water brand? Know about his journey and life

May 22, 2024 Anita Santosh

[{"selector":"#anim-93dcfc2b-0798-4e55-9ce5-659c6f091f8a [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-12.499999772451451%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Felice Bisleri – Born in Verolanuova, Italy in 1851 – Inventor, chemist, and visionary – Founded a chemical laboratory in Milan

[{"selector":"#anim-afd8ebda-bb0c-4cc8-a6de-1b646c886acd [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-12.499999772451451%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Felice Bisleri’s Innovations – Nocera Umbra: Renowned mineral water – Ferro-China Bisleri: Herbal elixir – Esanofele: Anti-malaria formula – Passed away in 1921, leaving a lasting legacy

[{"selector":"#anim-e00adb6f-ebb3-4069-9b3c-d0519172d3fe [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-12.499999772451451%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Bisleri's Journey to India – Dr. Cesari Rossi, Bisleri’s confidant – Collaboration with Khushroo Suntook, an Indian luminary – Aim to introduce Italian refreshment to India

Establishing Bisleri in India – Thane, Mumbai, 1965 – Khushroo Suntook established the first Bisleri Water Plant – Addressed the need for quality drinking water

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[{"selector":"#anim-fbcc817c-cda9-42a3-a759-c2c6756545a0 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-12.499999772451451%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Bisleri’s Expansion – Originally served five-star hotels – 1969: Acquired by the Chauhan brothers of Parle Company for Rs. 4 lakh

Bisleri’s Transformation – Strategic promotion and dedication – Evolved into a household name

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[{"selector":"#anim-161ba2d9-d7ff-444b-9264-43de44233d5f [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-12.499999772451451%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Bisleri Today – Quenching the thirst of millions across India and beyond – A legacy that transcends continents and eras

Who was Felice Bisleri, the visionary behind India’s most trusted packaged water brand? Know about his journey and life

Establishing Bisleri in India – Thane, Mumbai, 1965 – Khushroo Suntook established the first Bisleri Water Plant – Addressed the need for quality drinking water

Bisleri’s Transformation – Strategic promotion and dedication – Evolved into a household name

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