Virat Kohli: Here are 7 business ventures where the cricketer has invested his money

May 21, 2024

Anita Santosh

Rage Coffee Virat Kohli, adding a new dimension to his portfolio, invested undisclosed capital in Rage Coffee, a Delhi-based FMCG brand launched in 2018. Boasting over 2500 stores nationwide, Rage Coffee competes fiercely with industry giants like Starbucks and Nescafe, elevating Kohli’s investment game.

Blue Tribe In a CNBC TV18 revelation, Kohli and his spouse, Anushka Sharma, backed Blue Tribe, an Indian plant-based meat startup.

Chisel Fitness Teaming up with Chisel Fitness and CSE in 2015, Virat Kohli embarked on a fitness journey, establishing gyms and fitness centers nationwide.

Hyperice In 2021, Kohli secured a spot among global superstars by becoming an investor and brand ambassador for Hyperice, a renowned wellness brand.

Digital Insurance In a strategic move in 2020, Kohli and Anushka Sharma invested Rs. 2.2 crore in Digital Insurance, a start-up owned by Canadian billionaire Prem Watsa.

Galactus Funware Technology Pvt Ltd In 2019, Kohli embraced the gaming industry, investing in Bengaluru-based start-up Galactus Funware Technology Pvt Ltd.

Universal Sportsbiz Pvt Ltd With an eye on fashion, Virat Kohli ventured into Universal Sportsbiz Pvt Ltd, a startup backed by cricket legend Sachin Tendulkar.

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