Kavin, the founder & CEO of Hike Messenger service, has launched Hike Direct, which uses Wi-Fi Direct—a standard from the Wi-Fi Alliance—to share large files without an internet connection.
In a country where mobile internet connectivity is still patchy at most places, Bharti Airtel chairman Sunil Mittal’s son, Kavin Mittal, has come up with a winner of a solution for moving files across mobile devices seamlessly. Kavin, the founder & CEO of Hike Messenger service, has launched Hike Direct, which uses Wi-Fi Direct—a standard from the Wi-Fi Alliance—to share large files without an internet connection. What Wi-FI Direct does is establish peer-to-peer (P2P) connection without a wireless router to transfer large files. These connections are made only when the user needs it, letting the user see which devices are available, and then choose the one you want to connect with, like on Bluetooth. While Bluetooth can send files across 200 ft at a speed of 25 Mbps, Wi-Fi Direct can cover 400 ft ten times faster. The sweet spot is that since there is no internet connection involved, there are no data charges to be paid.
Like anything that’s free in the digital space, it is likely to be a hit with the youth. However, what Kavin is offering is not radically new. There are already many such apps already available on the Google Play Store for awhile. One such app, SuperBeam, has already been downloaded by 10 million users. That should not take away the attraction for such a gamechanger. But, such applications could in the longer-term pose problems for telcos that are relying more on data revenues to survive.