Insurer Amana Takaful PLC, Sri Lanka has announced its decision to partner GrayMatter’s Insurance Analytics...
Insurer Amana Takaful PLC, Sri Lanka has announced its decision to partner GrayMatter’s Insurance Analytics (IA+)to execute its Business Analytics program across life & non life insurance in Colombo. This is in line with Amana Takaful’s strategy to develop an analytics culture to gain market share, enhance customer experience and improve operational efficiency.
Consulting firm Global Business Counselling (GBC) was instrumental in stitching together the business fit between both ATL and GrayMatter.
Fazal Ghaffoor, CEO Amãna Takaful stated “We are looking forward to a quick implementation of our analytics program and hope to derive quantifiable growth as well as delivering the right insurance products with best-in-class services for Sri Lankans.”
The Insurance Analytics (IA+) Solution from GrayMatter has been successfully implemented worldwide having customers like AIA Bhd Malaysia, which has over 17,000 users across sales & distribution channel. The project at Amana Takaful includes role based dashboard, ad-hoc analysis & sales activity management apps.
Vikas Gupta, CEO at GrayMatter said “We are extremely thrilled to be associated with ATL in Sri Lanka for executing their Analytics program. I am very confident that Insurance Analytics, IA+ will deliver on the promise given to Amana Takaful. “
Chandri Gunawardhana, Principal Consultant and Founder of Global Business Counselling (GBC) added, “We are very pleased that a leading insurance company in Sri Lanka has taken the quantum leap to introduce advanced analytics for their organization and we are delighted to have facilitated this transformational event.”