ICICI Securities on Wednesday launched a new facility for mutual fund investors. Now, they can use Unified Payments Interface (UPI) based payment mode to purchase funds on its online trading platform, the company said in a statement. The customers can avail multiple payment modes through UPI along with already existing mediums, the company also said. \u201cWe are confident that the customers will find this new feature very useful as UPI has emerged as a leading payment option for millions of Indians for their everyday transaction and now they can invest in MFs also through this,\u201d Hariharan M, Senior VP \u00a0Products Advisory Group, ICICI Securities said. Also read: 5 budgets that changed India: From Manmohan Singh's 'Epochal Budget' to Chavan's 'Black Budget'; here's list The facility would be extended to other non-equity products online as well, he added. How the service works With this service, the customers can now register up to 3 Virtual Payment Address (VPA) \u00a0- an ID, which a user creates by linking their accounts to their bank or BHIM mobile app - from different bank accounts and can also invest lump sum amounts or set up systematic plans including Systematic Investment Plan (SIP) and Target Investment Plan (TIP). Meanwhile, Paytm Money had recently come out with a similar facility for investors using which they could buy mutual funds by just using Unified Payments Interface (UPI) based payment mode on the on Paytm Money app. \u201cAs UPI based payments continue to witness massive adoption across all forms of online transactions, we are very excited to offer the same convenience of UPI to the mutual fund investors via Paytm Money,\u201d Pravin Jadhav, Whole-time Director, Paytm Money had then said.