Bengaluru-based cloud video technology firm Amagi Media Labs has fixed a price band of Rs 343-361 per share for its initial public offering worth Rs 1,789 crore, according to its Red Herring Prospectus filed with the Registrar of Companies on January 7.

The IPO, which values the company at over Rs 7,800 crore at the upper end, will open for public subscription on January 13 and close on January 16. The anchor book opens on January 12.

Offer Structure and Trimming of Issue Size

The offer comprises a fresh issue of shares worth Rs 816 crore and an offer-for-sale of up to 2.69 crore equity shares valued at Rs 972.6 crore at the upper price band.

The IPO size has been trimmed from the Rs 2,254 crore originally planned when the company filed its draft papers with SEBI in July 2025. The earlier structure included a fresh issue of Rs 1,020 crore and an OFS of 3.41 crore shares. SEBI approved the IPO in November 2025.

Of the total offer, 75% is reserved for qualified institutional buyers, 15% for non-institutional investors, and 10% for retail participants.

Among the selling shareholders are PI Opportunities Fund, Accel India, Trudy Holdings, Norwest Venture Partners, and company executives including Rahul Garg, Rajat Garg, and Kollengode Ramanathan Lakshminarayana.

Shareholding Patterns and Core Business

PI Opportunities Fund, owned by Azim Premji, holds the largest stake at 26.55%, followed by Accel at 15.58%, Norwest Venture Partners at 14.23%, and General Atlantic Singapore at 8.33%. Promoters hold 15.3%, while public shareholders own 84.3%.

The company provides cloud-native technology solutions that enable broadcasters, streaming platforms, and content owners to create, manage, distribute, and monetise video channels, primarily using Amazon Web Services infrastructure.

Share allotment is expected by January 19, with listing on BSE and NSE scheduled for January 21.