Amagi Media Labs shares make an underwhelming debut. The shares were listed at a price of Rs 318 on the National Stock Exchange, a discount of 11.9%, which is Rs 43 less than the issue price. At the same time, it was listed at Rs 317 on the BSE, down 12.2%.
A day ahead of the listing, the shares of the company were seeing a discount of 0.3% in the grey market, changing hands at a price of Rs 360. The grey market is an unofficial place where shares are exchanged illegally ahead of an IPO.
Amagi Media Labs IPO: Key details
The issue raised Rs 1,788.62 crores through IPO. The issue was a combination of 2.26 crore fresh shares, aggregating to Rs 816 crores and an offer for sale of 2.69 crore shares, amounting to Rs 972.62 crores. The company set the issue price of Rs 361 per equity share.
The IPO was opened for bidding on January 13 and closed on January 16. The allotment for the Amagi Media Labs IPO was finalised on Jan 19, 2026.
Amagi Media Labs IPO: Subscription details
The issue has been subscribed to a total of more than 11 times on the last of its bidding. The non-institutional buyers were up and about the IPO, booking 22.57 times. The retail buyers subscribed the issue 4.49 times, while the qualitative institutional investors booked the issue 7.77 times.
Where will company utilise raised funds?
The firm will be utilising Rs 550.06 crore for investment in technology and cloud infrastructure. Also, the company will use the raised capital for funding inorganic growth through unidentified acquisitions and general corporate purposes.
Amagi Media Labs IPO: Lot size
The lot size for a retail application is one lot of 41 shares, which requires a minimum investment of Rs 14,801. The lot size investment for a small NII is 14 lots of 574 shares, amounting to Rs 2.07 lakh, and for a big NII, it is 68 lots of 2,788 shares, totalling Rs 10.06 lakh.
Amagi Media Labs IPO: Book runner and registrar
Kotak Mahindra Capital is the book-running lead manager for the IPO, and MUFG Intime India is the registrar of the issue.
About Amagi Media Labs
Amagi Media Labs is engaged in cloud-based broadcast and connected TV technology. Founded in 2008 and headquartered in Bengaluru, India, Amagi provides end-to-end solutions for content creation, distribution, and monetisation across traditional TV and streaming platforms.
The company enables broadcasters, content owners, and streaming platforms to launch, manage, and monetise live linear channels on Free Ad-supported Streaming TV (FAST) platforms such as Pluto TV, Samsung TV Plus, Roku Channel, and others. Amagi’s suite of products includes cloud playout, content scheduling, ad insertion, and data analytics tools.
Amagi Media Labs IPO: Expert’s take
At the upper price band, the company is valued at 6.7x FY25 P/S, translating into a post-issue market capitalisation of Rs 7,809.8 crore, said the brokerage house Anand Rathi Research in an IPO note. It has turned profitable in H1 FY26 and is well-positioned to deliver full-year profitability in FY26, supported by strong operating leverage.
The company continued investments in R&D to enhance scalability, automation, performance, and user experience, further reinforcing its positioning as the “industry cloud” for video in the media and entertainment space. In light of these factors, the IPO appears fully priced and is recommended as subscribe for long-term by Anand Rathi Research.