The world’s first Angry Birds World entertainment park has opened its doors to residents and visitors to Qatar
The world’s first Angry Birds World entertainment park has opened its doors to residents and visitors to Qatar, transforming the classic bird-flinging game into a cluster of high-octane attractions designed to entertain every member of the family. Located in Qatar’s largest fashion, dining and entertainment destination, Doha Festival City, the 17,000 sq.m park comprises an indoor space of 6,500 sq.m.
Inspired by the popular digital game, the park offers its visitors a heart-pounding experience with many attractions such as the Blast Bomb – a drop and twist tower that features free-fall motion from a height of 11 metres, or Red Alert where visitors are hurled into an exhilarating 360-degree spin.
One of the park’s uniquely impressive attractions is the Big Tree, which offers both children and adults a fun edutainment experience encompassing science, music and art.
For adventure junkies, the tree also houses “Own the Sky”, a 106-metre zip line that allows participants to cut through the air at rip-roaring speeds. Visitors can also test their physical strength with “Fierce Flight” – an incredible ropes course challenge.
Angry Birds World is a new addition to Qatar’s expanding urban and family entertainment offering, which tourism officials have marked as a priority in a five-year strategy designed to diversify visitor source markets. Qatar’s entertainment portfolio includes a range of exciting festivals, celebrating everything from food and shopping to music and comedy. The country’s longest nation-wide festival – Qatar Summer Festival – kicks off this June in tandem with the Russia FIFA World Cup 2018, with fan zones in venues and hotels across the country designed to give a taste of what is to come in 2022 when Qatar hosts the FIFA World Cup.
Simo Hämäläinen, senior VP, Brand Licensing at Rovio Entertainment, commented, “Our new world-class attraction based in Qatar is another clear demonstration of the global appeal of the Angry Birds brand. Rovio’s current licensing roadmap is strongest to date, bringing great new ways for our fans to enjoy Angry Birds. The brand’s future looks bright and is being spearheaded with the theatrical release of The Angry Birds Movie 2 in September 2019.”