Apple Event 2018: Apple has finally announced the iPhone Xs, iPhone Xs Max, and iPhone Xr at its grand event held at the Steve Jobs Theater in California. The iPhone Xs has a 5.8-inch Super Retina display while the iPhone Xs Max has a 6.5-inch Super Retina display. The display supports HDR and there are stereo speakers packed in both the iPhones. Both the new iPhones have Face ID as the biometric method. The iPhone Xr is the iPhone for the masses as it packs nearly similar features at a lower price point. Apple also launched the Apple Watch Series 4 with support for ECG and sensors that can detect the fall and alert the local emergency numbers.
Phil Schiller announced the pricing of the iPhones that have just been launched. Proving the predictions true, Apple announced the pricing as follows – iPhone Xr will cost $749 for the base variant, the iPhone Xs costs $999 while the iPhone Xs Max will start at $1,099. All three iPhones will come in the 512GB storage option while the OLED iPhones will have two other variants – 64GB and 256GB while the iPhone Xr will pack 64GB and 128GB other than the top-end storage variant.
The iPhone Xs and iPhone Xs Max are the new iterations that pack a few subtle improvements at a plain sight. The new Apple A12 Bionic is the fastest processor, as Apple says, that will power the iPhones. With new machine learning sourced from the new neural engine, the iPhone Xs and iPhone Xs Max can do over 5 trillion operations per second. There is now the first-ever 512GB iPhones coming to the stores. The iPhone Xs and iPhone Xs has support for dual SIM cards, for the first time ever in the history of iPhones.
The iPhone Xr has been launched to reach more customers, made with durable glass and comes in White, Black, Blue, Coral, Yellow, and (PRODUCT) RED colours. There is a 6.1-inch LCD display that runs from edge to edge with Pixel masking technology. Apple is calling the Liquid Retina Display, because of the change in the material. iPhone Xr is powered by the Apple A12 Bionic, supports Face ID, Tap to wake, True Tone display, a 12-megapixel wide-angle camera on the rear, TrueDepth camera on the front.
Tech giant touts larger screens, cheaper models in latest iPhone product strategy
Apple launches first-ever dual-SIM iPhone: iPhone Xs, Xs Max, Xr announced
That’s all from the event. Thank you
iPhone Xr will cost $749 for the base variant, the iPhone Xs costs $999 while the iPhone Xs Max will start at $1,099. All three iPhones will come in the 512GB storage option while the OLED iPhones will have two other variants – 64GB and 256GB while the iPhone Xr will pack 64GB and 128GB other than the top-end storage variant.
iPhone Xr will cost $749 for the base variant, the iPhone Xs costs $999 while the iPhone Xs Max will start at $1,099. All three iPhones will come in the 512GB storage option while the OLED iPhones will have two other variants – 64GB and 256GB while the iPhone Xr will pack 64GB and 128GB other than the top-end storage variant.
The iPhone Xr is powered by the Apple A12 Bionic, supports Face ID, Tap to wake, True Tone display, a 12-megapixel wide-angle camera on the rear, TrueDepth camera on the front. However, there is no 3D Touch on the iPhone Xr. It can deliver 90 minutes more battery life than the iPhone 8 Plus, Schiller emphasised speaking at the event.
Apple after a making a blitz of announcements about the new iPhone Xs and iPhone Xs Max finally announced the iPhone Xr – its cheapest iPhone model this year. The iPhone Xr is here to reach more customers, made with durable glass and comes in White, Black, Blue, Coral, Yellow, and (PRODUCT) RED colours. There is a 6.1-inch LCD display that runs from edge to edge with Pixel masking technology. Apple is calling the Liquid Retina Display, because of the change in the material.
Jio, Airtel, and Vodafone are the partner telecom companies for the Apple SIM card that will double up as the second SIM card in the new iPhone Xs and iPhone Xs Max. In China, Apple will allow two physical SIM cards due to the regulations over there. It seems India will be getting the dual-SIM iPhones.
Apple has finally realised the need for two SIM cards and has announced the first-ever dual-SIM iPhone with dual standby. Apple will offer eSIM (Apple SIM) as one option while the one provided by your carrier can be inserted into the regular tray.
Apple is touting ‘computational photography’ that will allow you to adjust the depth of field from f/1.4 to f/16 so that you can make the subject stand out in the picture.
A new feature is now introduced on the iPhone Xs called the Super HDR that is a product of the marriage of the neural engine and the image signal processor. It can automatically capture zero shutter lag photos when the subject is moving that will produce all the aspects of the light around the subject to seam one picture.
Phil Schiller is back onstage to talk about the cameras in the iPhones. “The world’s most popular cameras” have been used by professionals to capture moments that have been covered in the TIME magazine. The iPhone Xs has a 12-megapixel wide camera and a 12-megapixel telephoto camera with a new TrueDepth lens. Both the lenses have OIS while a 7-megapixel is on the front.
The iPhone Xs and iPhone Xs come with a new neural engine that can solve 5 trillion operations in a second. Bethesda announced The Elder Scrolls: Blades coming to the iPhone this fall. The AR prowess of the iPhone Xs and iPhone Xs Max is being demoed in the NBA game.
The iPhone Xs and Xs Max are the new models to join the iPhone family. The former has a 5.8-inch Super Retina display while the latter packs a 6.5-inch Super Retina display. The iPhone Xs Max has 512GB internal storage while the iPhone Xs has up to 128GB storage. Both the iPhones are powered by a A12 Bionic and pack Face ID as the biometric solution to unlock them and authenticate Apple Pay payments.
The iPhone Xs is finally here. Phil Schiller on the stage to talk about the “most gorgeous” iPhone they ever made. The surgical-grade steel, IP68 certification make the iPhone Xs the “most durable” iPhone ever, says Phil. It comes with 5.8-inch and 6.5-inch HDR Super Retina display options. It comes in Gold, silver, space grey colours.
Tim Cook is back on stage to talk about how iPhone has evolved over the years. The Face ID is at the centre that has allowed people to unlock iPhone with just their faces.
The Apple Watch Series 4 will go on sale at a price of $499 for the LTE and $399 for the non-LTE version. The Apple Watch Series 4 comes in Silver, Gold, and Space Grey colours. there is a new Gold Stainless finish for the Apple Watch Series 4. You can use any bands from the previous generation Watches on this one. The Nike edition has a radium-like nighttime visibility to the band.
Apple Watch can detect a fall, which means that whenever you have fallen on the ground, Siri will send an SOS alert to the emergency number in five minutes in case you are showing some motion, but otherwise, the alert will be sent immediately. Three new Heart features – notification for low heartbeat, heart rhythm in the background, and the ECG! The Electrocardiogram is the biggest improvement to the Apple Watch that can tell the electrical activity of the heart.
The speaker on the Apple Watch is now 50 per cent louder so that Siri can literally yell at you (just kidding!). The back is made up of black ceramic and sapphire crystal, and the radio waves can transmit from either side. The new microphone will offer more room for your voice to enter. The Apple Watch Series 4 is powered by S4 processor, as Apple calls it, which is a dual-core 64-bit SoC that can deliver two times powerful performance. The motion data on this model can be identified four times faster.
You can now customise the Watch face to bring and remove different data, such as your health info, stock details, nutrition intake, and the third-party apps. There are three variations of the Apple Watch faces that are dynamic and interact with the shape of the display.
Apple Watch Series 4 has a bigger edge-to-edge display that was part of the rumours. We have the Apple Watch model for this year revealed. Over 30 per cent larger screen is packed on the Apple Watch Series 4 as compared to the Series 3.
Apple Watch now detects an elevated heartbeat, becoming the “intelligent guardian of your health”.
Tim Cook opens the launch of Apple Watch with the lines – “We’re humbled and inspired by how Apple Watch has become such an important and essential part of people’s lives… in three areas.”
There are 2 billion active iOS devices on the ear, said Cook at the keynote address. He added, “Today, we are going to tell about our two most personal products”. And we are being run through the Apple Watch launch.
Apple CEO Tim Cook is onstage to talk about what has been the vision of Apple as a company. “We have created several categories of the technology”, said Cook.
Everyone is settling down in the hall inside the Steve Jobs Theater. Apple is about to begin the event where it will announce the new lineup of products. Stay with us as we will bringing you the live coverage from Apple’s “Gather round” event.
Less than 15 minutes left for the event to kick off. What are you expecting from the Apple’s biggest event of the year?
Apple is also expected to announce the release date for the iOS 12 and macOS Mojave, which were announced at the WWDC this year. The beta versions of iOS 12 and macOS Mojave have been available since the developer’s conference, however, the stable builds are yet to roll out to the eligible devices. Apple will roll out the iOS 12 to iPhone 5S and higher, including the three that will be launched today.
iPhones aside, Apple is also poised to reboot the AirPods at the event. The AirPods 2, as the earbuds are being referred to as before the official name gets outed, will pack improved Bluetooth connectivity, water resistance, and Siri integration. However, it is doubtful if Apple will give the AirPods a makeover as the previous ones don’t look as pretty as you would picture them before you see.
With less than one hour left for the event to kick off, Apple’s Steve Jobs Theater is getting crowded gradually with tech journalists, industrialists, enthusiasts, and other key people to witness one of the biggest events in the tech world. Corroborating the leaks, Apple website has already revealed that there will be three iPhones launching this year. Moreover, their names have also been disclosed – iPhone XS, iPhone XS Max, and iPhone XR.
Usually, Apple offers the hassle-free way to watch the live stream on all the Apple devices where you just need a Safari browser. For those who don’t have an Apple device have two ways of catching up with the live stream: 1 – The Apple website will activate the live stream on Microsoft Edge, Google Chrome, and Mozilla Firefox browsers where you can watch the live stream. 2 – You can, for the first time, catch all the action via Apple’s Twitter handle.
Hours before the official unveiling of the iPhone begins, Apple has seemingly failed to conceal what perhaps spilled the beans on product details. According to the sitemap codes, Apple will announce a 512GB variant for the iPhone XS – the mid-tier iPhone model that will see the light of the day today. While this is a preliminary leak, we will get further clarity as and when Apple kicks off its annual event at the Steve Jobs Theater
Apple is expected to showcase three new iPhones on Wednesday, including its biggest and most expensive model yet, as the company seeks to widen the product’s appeal amid slowing sales.
Apple has remained mum about revelations planned for the event at its spaceship campus in Silicon Valley, but the timing fits its pattern of annually introducing iPhone updates.