VV Titanium pigments plans to invest Rs 100 cr in new plant

Published: January 31, 2015 1:17 PM

V V Titanium Pigments, a leading producer and exporter of Anatase grade Titanium Dioxide, is planning to invest Rs 100 crore as a part of its expansion strategy...

V V Titanium Pigments, a leading producer and exporter of Anatase grade Titanium Dioxide, is planning to invest Rs 100 crore as a part of its expansion strategy into a Coated Rutile Plant. This is one of the largest investments made by any private entity exclusively for meeting the demand of discerning Indian Tio2 consumers.

The Coated rutile plant is expected to be operational by 2016 first quarter. This is the second time when VVTi has forayed into value–addition of Heavy Mineral Mining with a capacity of 15000 MTPA Tio2. As a part of this project, VVTi has successfully launched Basic rutile by Decemer 10, 2014.

The state of art plant is to be built with German know how will be environmentally sustainable as there will be less dependence on water, almost 1/3 savings as compared to any similar plant. Moreover, the new plant when operational will provide direct employment to more than 200 people and indirect benefit to more than 5,000 people. This is slated to be the next big project after VV  group acquired Kilburn Chemicals, currently known as V V Titanium Pigments at Tuticorin, which produces Titanium Dioxide from Ilmenite.

The new plant will use Rutile and cater fully to the Indian market that has been clamouring for such value addition projects with an estimated foreign exchange savings to the tune of Rs.2500 million per annum. In addition, it will benefit the indigenous paints and plastic industry that has to depend on exports from China, Japan and western countries.

With this launch, the Group is planning to capture a sizeable TiO2 market given the enormous potential of mineral resources in India. The demand for TiO2 in India is about 3,00,000 mtpa but the country produces only 60,000 mtpa.  Indian import of TiO2 comprises 74% of Rutile grade of total imports as of October 2014. Most of rutile sand and ilmenite is processed into non-toxic white titanium dioxide pigments for use in the manufacture of paints, plastics, paper, textiles, cosmetics and ceramics. Ilmenite and rutile sand are also used to produce titanium metal for use in aircrafts, spacecrafts, motor vehicles, desalination plants and surgical implants.

V Subramanian, Managing Director, V V Group of Companies, said: “We are excited about announcing the Coated Rutile Plant project and commercial production of base rutile TiO2 which will bridge the demand supply gap faced by our country. We are positive about the value proposition once the new coated rutile plant is functional as this is ‘Made in India’ catering to Indian market. We are confident that the new German energy-efficient technology would help develop a zero-waste manufacturing facility, a first of its kind in India.”

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