Yu Yureka flash sale on February 26, registration underway

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New Delhi | Updated: February 21, 2015 8:19:08 AM

The last flash sale of Yu Yureka on February 19 saw 15,000 handsets sold out in 4 seconds flat.

Yu Yureka, Yu Yureka AmazonThe last flash sale of Yu Yureka on February 19 saw 15,000 handsets sold out in 4 seconds flat.

Yu has announced that registration for the next flash sale, scheduled for February 26 on Amazon, will start at 5 pm on Friday. The sixth round, held on February 19, saw 15,000 handsets sold out in four seconds flat.

With the blink-and-you-will-miss-it sale leaving many disappointed, Yu’s exclusive online partner Amazon India had announced access to a ‘Golden Ticket Sale’ of the Yu Yureka on February 18.  The sale was hosted especially for select customers who have shown a high level of interest to buy the Yureka smartphone but were unable to get a phone because of demand far outstripping supply.

The fifth Yureka sale saw 25,000 units going out of stock in 4 seconds while the fourth one saw 15,000 units sold out in 4 seconds. The third flash sale had seen 10,000 Yureka hansets going out of stock in 3 seconds.

In its maiden sale on January 13, Yu claimed to have sold 10,000 uints of its Yureka smartphone within three seconds but had faced backlash from customers for erroneously charging more. The ecommerce site had later apologised to buyers.

Yureka is the first device from Yu to be launched with Cyanogen OS and get exclusive OTA firmware updates and support in India. It was launched in India at a price of Rs 8,999 in January. Yu ushers in a new era of Android development in India as it will allow users to root their devices without voiding the warranty. This allows users to run endless customisation on their device and offer an enhanced product experience; currently not being supported by any other brand in the country.

The Yu Yureka smartphone sports a 5.5-inch 720p HD display and comes with 4G LTE Cat4 modem, making it one of the cheapest 4G Android smartphone in the country. The other interesting feature is its 13 MP camera, which is quite rare in a sub-Rs 10,000 phone.


* Display: 5.5-inch 720p HD display
* Processor: 1.5 GHz octa-core 64-bit Qualcomm Snapdragon 615 CPU
* Operating system: Cyanogen OS 11, built on Android 4.4.4 OS
* Storage & memory: 2 GB DDR3 RAM, 16 GB internal memory
* Camera: 13 MP (rear); 5 MP front camera
* Connectivity: GSM, GPRS, WCDMA and LTE networks
* Battery: 2,500 mAh removable battery

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