Along with a playlist of 15k Hindi songs, users will be able to connect the device to a wifi network using Saregama Carvaan app and access hundreds of audio stations which will offer genres like Devotional, Entertainment, Music, kids, Sports, News, lifestyle.
After the success of Saregama Carvaan, the company has launched a new model called Saregama Carvaan 2.0 that brings Wi-Fi availability and the ability to listen to podcasts with it. The all-new Carvaan jukebox is claimed to have all the 5000 pre-loaded songs that are available with the previous version, but it’s been added with hundreds of Wi-Fi stations, which will offer different genres of music and podcasts.
The Saregama Carvaan 2.0 is priced at Rs 7,990 and will be available across online and offline retailers. It is available in two colour options – Emerald Green and Classic Black. A Carvaan 2.0 Gold model has also been launched by Saregama in Rose Gold and Champagne Gold colour variants, at Rs 15,990 – which packs Harman Kardon speakers, along with the features available on the vanilla model.
Along with the three options of Artistes, Specials, and Geetmala, that are also available in the original Saregama Carvaan, a fourth category has been introduced named ‘Wi-Fi’. Along with a playlist of 15,000 Hindi songs, users will be able to connect the device to a Wi-Fi network using Saregama Carvaan app and access hundreds of audio stations to listen to different genres such as Devotional, Entertainment, Music, Kids, Sports, News, and Lifestyle.
Some of the popular audio stations include Open Mike (poetry), Bedtime stories, Bhagwad Geeta and Stock Market updates. In a statement, the company said that, all these stations are regularly updated, and that the number of stations made available will touch the 1000 mark in a few months.
Apart from this the preloaded 5,000 songs will also be available without the internet, and along with that other features like FM/AM, USB & Bluetooth. Carvaan 2.0 comes with a rechargeable battery, which offers batter back up of up to 6 hours.
According to Vikram Mehra, Managing Director, Saregama India, Carvaan 2.0 has been brought in to reach out to every age group – the old and the youth.
The portable digital music player by Saregama was launch last year, with a collection of 5,000 evergreen songs, and was marketed as a priceless gifting option to the parents and grandparents, as a companion in their retired life. Later they rolled out several other products like Carvaan Mini, aiming at the younger generation, and Carvaan Go, which much resembles MP3 players of the past and Carvaan Premium, which is a smarter twist to the original version.