Yahoo! Inc. (NASDAQ:YHOO) announced Yahoo Livetext, a new app for one-to-one live video texting on iPhone and Android phones. Yahoo Livetext blends the convenience and ease of texting, with the immediacy and vividness of live video, but without the audio – so you can use it in any context.
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“Every platform shift leads to new forms of communication, driven by our desire to connect and interact in richer ways,” said Adam Cahan, Senior Vice President of Video, Design, and Emerging Products. “We wanted to create a new way to communicate, blending the simplicity of texting with the emotion and immediacy of live video, to make your experience spontaneous and real.”
Yahoo Livetext is a new way to stay in touch – it’s non-intrusive, quick and real-time – yet also fleeting, just like real-life conversations. Interactions, from a goofy smile, to an eye roll and a sigh, mean ‘Lol’ isn’t needed to ensure the meaning of a text message – as real-time reactions are placed at the center of the conversation.
We’ve been rolling out Yahoo Livetext globally, beginning with Hong Kong, Taiwan and Ireland. Tomorrow (July 30) Yahoo Livetext will be available in the App Store and Google Play Store in five new countries – U.S., U.K., Canada, Germany and France.
Yahoo is a guide focused on informing, connecting and entertaining our users. By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the world. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, California, and has offices located throughout the Americas, Asia Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions. For more information, visit the pressroom (pressroom.yahoo.net) or the company’s blog (yahoo.tumblr.com).
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