Google Play Music: After much speculations and anticipation, Google has finally unveiled its online music store service for consumers in India.
After much speculations and anticipation, Google has finally unveiled its online music store service for consumers in India. Google Play along with features like podcasts has been accessible to many countries over the globe since the year 2011. According to rumours, the online music app was supposed to be launched in the country in July this year, yet it is now that it is finally noticed, even though there has been no official announcement about it from Google. The Google Play Music is not just a cross-platform store but also is a place to see charts which list the top songs in various categories. There are categories which are India specific, like Best of Bollywood, Indian Pop Hits and also a few regional language categories. Like in all the countries it is available in, the app can be used to preview tracks before paying for them. In order to buy music on Google Play Music, one has to press the Buy button then confirm the purchase. After this, the user will have to authenticate it. The app then gives the option to listen to the track.
The payment can be done using details or Google account fingerprints. Alternatively, users will still have to wait for features like radio, podcasts, all access unlimited streaming and also genre charts, to be rolled out. Interestingly, Chrome users will be able to upload as much as 50 thousand songs present on the PC so that it can be used to stream directly from the app. It doesn’t yet offer radio, Play Music All Access for unlimited streaming, podcasts, a family plan or even genre-based charts. Hopefully, those will roll out eventually. It does, however, allow you to upload up to 50,000 songs stored on your desktop via Chrome, so you can stream them from the app. Music streaming is still at a very early stage in the country, and with this new feature Google competes with Apple iTune and Airtel Wynk, Saavn among others, which as also similar music stores meant for purchasing songs online.
But Google has an advantage over the others as the app will come along with the Android devices, which in turn has the biggest market share in a developing country like India. Google Play credits are also known to be sold in stores which make the use of credit cards redundant and it will be very useful in India. Google has been quite aggressive in its approach towards the Indian audience after unveiling its plans to bring Wi-Fi to many places globally. Google launched Youtube Go for Chrome which saves users a lot of data. The company has also introduced Hindi as a language for its machine learning voice assistant. But to make bigger inroads Google will have to introduce the rest of the features that the app is known for.