Garmin India on Thursday announced the launch of vívosmart, available only on Snapdeal for now, which an activity tracker bundled with a fitness band that allows smart notifications. The gadget is available at an offer price of Rs 10,990.
With this launch, Garmin added another wellness device to its product shelf.The vívosmart will send vibration alerts for calls, texts, calendar reminders, emails and more from a smartphone nudging the users towards a more active lifestyle with personalised daily goals.
“With its activity tracking features, additional workout support including timed activities, and smart notifications vívosmart is like having a personal coach and assistant right on your wrist,” said Tony An, Garmin Asia Sales Director. “It challenges and motivates users to stay active and create lifelong healthy habits, while keeping them connected to family, friends, work, and more. We have partnered with Snapdeal to reach out to a wide range of customers in India, as an extension of our commitment to embrace the lifestyles across the globe,” he added.
Commenting on this partnership, Amit Maheshwari, Vice President – Fashion, Snapdeal.com said, “People in India are becoming increasingly health conscious today with a direct impact on fitness & slimming market which is growing at almost 30% CAGR. At Snapdeal.com, we have seen a huge surge in demand for sports & fitness products with the category growing at 20% month-on-month aiming to get to 900 Cr by the end of this year. Snapdeal & Garmin has partnered to launch “Vivo Smart” in India, a fitness band best in its league with features of a smart watch. We are confident to see an over whelming response from our 40 million+ users, encouraging them towards a healthier lifestyle.”
The vivosmart is touted to feature a light-weight curved band with a 5 ATM water rating and battery life of up to seven days so you rarely have to take it off. The band’s seamless surface remains discreet on users’ wrists with a hidden OLED display that comes to life only to show incoming notifications, the release claimed. Also, Garmin claimed that users can also activate the display by double tapping the screen and swiping through the display pages to see the time and date, steps taken, distance, calories, step countdown to a personalised daily goal, move bar, messages received and more. The ‘Move Bar’ features five segments that begin to fill in after one hour of inactivity, and a timer that lets users know their inactivity. As the segments fill in, vívosmart vibrates and displays the move bar alert, encouraging users to stay consistently active throughout the day. Walking around for a few minutes will reset the move bar. Users can capture more of their active lifestyles by using the timed activity feature to track a workout and can also pair vívosmart with a heart rate monitor or bike speed sensor, or use Vívosmart as a remote for a Garmin VIRB or VIRB Elite action camera.
Another feature that Garmin shared was that the device automatically syncs with the Garmin Connect™ Mobile app when in range of a compatible Bluetooth device, so users can check in throughout the day to view reports on activity progress, total sleep hours, periods of movement and restful sleep, and more. Users can also earn virtual badges for extra motivation, and join online challenges. While in the app users can link their account with a MyFitnessPal account to easily view an accurate count of calories burned and consumed, and see their net count for the remainder of the day based on calorie goals set in MyFitnessPal – giving them a complete picture of their daily activity and nutrition. vívosmart will be exclusively available with Snapdeal.com at a maximun price of Rs 12,990 and an offer price of Rs 10,990 in berry, purple, blue, black, and slate in a small or large band size.