Visual communication seems to be the next in-thing, as every online platform like Facebook, Instagram and WhatsApp seem to be cloning features from the hugely popular Snapchat.
Visual communication seems to be the next in-thing, as every online platform like Facebook, Instagram and WhatsApp seem to be cloning features from the hugely popular Snapchat. A new feature has now come to Facebook after taking a cue from Snapchat, for the umpteenth time. Facebook’s Messenger now gets a camera front and centre which will come along with many new features of which Snapchat was a leader and innovator. Now, when you use the new camera, you will be able to doodle over your pictures and videos with a tap of a finger. You can also add stickers, smileys and most interestingly add filters and effects to them. In the latest feature, Facebook has introduced some Prisma-like artsy filters which became a rage a while back. According to the company the new feature will roll out all over the world across all platforms (iOS and Android) from today.
Facebook made this bold move and has attacked Snapchat directly at a place which made it the pioneer. This is worrisome for Snapchat because, as last reported, Messenger had more than a billion active subscribers, which makes it one of the highest used software of the world. Facebook is trying to ensure that its users do everything on its own app and not use any of its rivals, and essentially because of that, has added more and more new features recently. Facebook-owned Instagram copied Snapchat Stories and made Instagram Stories and it became a huge hit. The company is also reportedly testing a Snapchat kind of camera for the main app. This means users will get a camera at a part of the screen and send picture and video messages to friends and these would disappear after a while. According to reports, Facebook is testing all the features which its Messenger app and might launch them on its main app very soon.
Afte Instagram Stories, this is the second biggest feature Facebook has copied from Snapchat. It wants you to believe that the Messenger is as much a camera app as it is for sending texts. After adding doodles, emojis and texts to pictures, the Prisma-copied feature shows that Facebook wants to be everything on social media, like always.