Facebook wants to be everything on social media and it is not letting anyone have a lead, over anything, as is evident from its latest challenge to LinkedIn.
Facebook wants to be everything on social media and it is not letting anyone have a lead, over anything, as is evident from its latest challenge to LinkedIn. Job hunting on the internet is one of the most important social experience in this generation. LinkedIn, which has been a pioneer in this sector is now being challenged by tech giant Facebook, as there has been a public rollout of a series of brand new job-related features. In the latest update, Facebook will enable recruiters to post and hire directly through the platform instead of having to move to other websites like LinkedIn. This feature by Facebook has come after years of speculation that it would harness its huge number of users to take on LinkedIn and the likes in the job market.
In the new update, companies will now be able to leverage the reach of their own Facebook pages to create and post employment opportunities. Job hunters will be able to view the job listing directly on the page itself. Facebook, has essentially made it simple for firms which want to fill a position, as all they need to do now is create job listings and it will be open to everybody who visits the page. As of now, the new features are directed towards small and medium industries who have the most difficulty in finding the right people, but now they will be able to reach a wider audience while hiring. Currently, businesses in the US and Canada will be able to post the job openings on their Facebook pages.
Job hunters can apply for open positions by clicking on the ‘Apple Now’ button on the page. Interestingly, Facebook will auto fill some of the boxes in the job listing forms. Users will be allowed to edit and review the job application before submitting. Once the user completes the job application, Facebook will create a chat on Messenger between the user and the company, making life much easier for everybody. Job hunters will get a new ‘Jobs’ tab on their profile. Meanwhile, firms will also be able to boost their job listings by paying money.
With the increase in the number of hiring by businesses all around the world, Facebook has been working on the job listing feature for quite some time. While LinkedIn is a leader in the market, but according to the reports job searches and posts on Facebook has been rising recently. Now, with the introduction of the new feature, and Facebook’s reach, it is only a matter of time it takes over LinkedIn unless the latter has some other strategy up its sleeve.