GeM: Share of MSE sellers on Amazon of govt buying more than doubles in 12 months; total MSE count up 7X

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February 25, 2021 6:44 PM

Ease of Doing Business for MSMEs: The number of government buyers has increased from 43,005 to 50,709 during the 12-month period while the number of product categories has jumped from 5,274 to 14,303.

Goods and services, GST, GeM, 42 railway-specific features, public sector units, PSUs, GeM, Ministry of DefenceGeM was the first e-commerce portal in India to hit the mega milestone of 10 lakh sellers on its platform.

Ease of Doing Business for MSMEs: The share of micro and small enterprises (MSEs) selling to the government organisations, departments, and ministries on the public procurement portal Government eMarketplace (GeM) has more than doubled in the past 12 months. From 71,941 MSE sellers having a 22 per cent share of the 3.29 lakh seller base on GeM in February last year, the count has increased to 5,45,145 MSE sellers with a 49.5 per cent share of 10,99,116 total sellers as of February 25, 2021, according to the data sourced from GeM. The jump in MSE seller count was over 7X during the said period. Moreover, the order value for MSE sellers has also increased from 52.65 per cent to 57.85 per cent. The total transaction value on GeM stood at Rs 85,683 crore as of February 25, 2021.

Likewise, the number of government buyers has increased from 43,005 to 50,709 during the 12-month period while the number of product categories has jumped from 5,274 to 14,303. Apart from this, service categories have increased from 116 to 177. The marketplace was launched by the Commerce Ministry in August 2016 to increase transparency and efficiency in the public procurement process.

Also read: Shaktikanta Das: RBI’s measures to back ECLGS, debt schemes will help ameliorate MSMEs’ Covid stress

Importantly, GeM was the first e-commerce portal in India to hit the mega milestone of 10 lakh sellers on its platform. The marketplace had crossed that mark in January this year within four-and-a-half years of its launch. Financial Express Online had reported in December that GeM added 40,212 new sellers on an average per month along with 486 new product categories every month in 2020.

Meanwhile, the government is working along with the State Bank of India to launch the B2C e-commerce marketplace Bharat Craft for MSMEs. The portal is pegged to offer international market access to MSMEs similar to platforms such as Amazon and Alibaba. Once operational, the marketplace will compete with Flipkart, Amazon India, Snapdeal, and other private marketplaces and “should soon see turnover on the platform to the tune of Rs 10 lakh crore in the next few years,” MSME Minister Nitin Gadkari had said at an event in 2019. Amazon currently has a seller base of 7 lakh while Flipkart had reported over 3 lakh sellers receiving orders during the first three days of its ‘The Big Billion Days’ sale last year.

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