Amazon workers’ Prime Day protest fails to shake up Jeff Bezos’s company

By: |
Published: July 22, 2019 10:48:24 AM

The e-commerce behemoth received flak from prominent American politicians such as Bernie Sanders and Kamala Harris over its workers' policies. However, Amazon largely remains unafflicted.

Amazon, German watchdog, United States, European Union, Jeff Bezos, European marketplaces, Luxembourg, Federal Cartel OfficeWhile Jeff Bezos’ Amazon got under fire last week with its workers launching a global protest, the same had a zero to microscopic effect on the company even with the backing of cause-driven millennials. (Reuters)

While Jeff Bezos’ Amazon got under fire last week with its workers launching a global protest, the same had a zero to microscopic effect on the company even with the backing of cause-driven millennials, Eric Schiffer, CEO, US-based Patriarch Organisation told Financial Express Online. “When a reported “15” employees show for the strike, and a small number online, even critics of Amazon know it was a tactical disaster in terms of influencing Amazon,” he said, adding that it was a giant failure in having any impact on Amazon on the employee side. Patriarch Organisation is a private equity firm in technology and media.

The e-commerce behemoth received flak from prominent American politicians such as Bernie Sanders and Kamala Harris over its workers’ policies. However, on the day of the strikes, Amazon was “armed to counter the arguments reframing the debate to public policy focused on the national minimum wage, which is half of Amazon’s,” Eric Schiffer said. Moreover, one of the most valuable companies of the world — Amazon — fired a fusillade of counter punches against protest groups. “They refused to be defined by employee groups and the media, not unlike how a presidential campaign refuses to be defined by critics or the media. They are proactive and aggressive and use facts to highlight logical gaps in the protesters’ agenda. The shift to bring context to the national minimum wage is just one example” Eric Schiffer added. 

Why are Amazon workers protesting?

Amazon workers have united globally from countries like Germany, the United States and the United Kingdom, protesting against unsafe working conditions, lower wages and insecure employability. The workers picked Amazon’s hefty sale days called Prime Day Sales as these are the most important days in the retailer’s calendar. Many trade unions and labour unions also joined the cause. “We will be protesting against the appalling conditions our members work under at the company,” a trade union by the name GMB tweeted days before the protest. The tweet added that the workers would like the Jeff Bezos’ company “to know they are people – not robots”. 

Another labour union united under the motto, “No more discount on our incomes”, Reuters reported. These protestors, from the German labour Union Verdi, also picked Amazon Prime Day sales to target the company for income disparities. 

Get live Stock Prices from BSE and NSE and latest NAV, portfolio of Mutual Funds, calculate your tax by Income Tax Calculator, know market’s Top Gainers, Top Losers & Best Equity Funds. Like us on Facebook and follow us on Twitter.