Global mass media firm Discovery Asia Pacific has appointed\u00a0Megha Tata\u00a0as its Managing Director \u2013 South Asia, Discovery Communications India. The new role will be effective from\u00a0April 01, 2019.\u00a0 Notably, the post was vacant since Karan Bajaj quit the company in September 2018 as head of India and South Asia.\u00a0Megha Tata joins Discovery from Business Television India (BTVI) where she was heading the India business. In a carrer spanning 28 years, Megha Tata has held several top positions across firms such as BTVI, HBO, Turner International and STAR TV.\u00a0Megha will be based in Mumbai and report to Simon Robinson, Managing Director, Discovery Asia Pacific and Chief Financial Officer, Discovery International, the firm said in a press release. \u201cMegha is a seasoned professional, with an extensive and proven track record of leading multiple broadcast businesses in India. We are incredibly excited to welcome Megha, and her vision, at this important juncture as we aim to actualize the potential of such a key market,\u201d Simon Robinson, CFO\u00a0Discovery International said.\u00a0\u00a0 Also read:\u00a0Rate cut pass on key, will meet bank heads on Feb 21, says RBI Governor Shaktikanta Das Accelerating growth in the core business and strengthening the product portfolio with new offerings in line with the evolving expectations of the market, will be the twin objectives of Tata in her new role.\u00a0 \u201cHaving been a passionate superfan of Discovery myself, I am really excited to lead Discovery\u2019s mandate in the region. I look forward to working closely with the India management team to help build an aggressive growth path for the company in this rapidly changing media landscape,\u201d Megha Tata noted.