E-commerce marketplace Flipkart will start the festive season by kicking off the fourth edition of its Big Billion Day sales from September 20 to 24.
E-commerce marketplace Flipkart will start the festive season by kicking off the fourth edition of its Big Billion Day (BBD) sales from September 20 to 24. This five-day shopping extravaganza will see consumers getting up to 90% discount on products across all categories. Flipkart marks its 10th anniversary this year and the Big Billion Days will set the tone for the festivities. The company claims that shoppers for the first time will have access to unique selections across 80+ categories on the back of several exclusive partnerships with leading brands.
As an industry-first, Flipkart will offer consumers the option to choose EMIs on debit cards across top banks in the country. The company said: “In line with Flipkart’s commitment to make quality products affordable and accessible, this year’s BBD sale will see stellar product lines with a host of consumer financing programmes such as ‘no cost EMI’, ‘product exchange’, ‘buyback guarantee’ and ‘buy now pay later’ along with special offers for SBI debit and credit card holders.”
Flipkart CEO Kalyan Krishnamurthy said: “The Big Billion Days is a celebration for India because it flags off and sets the tone for festive shopping in the country. Indians now relate to it as the #1 festive sale in the country.”