Donald Trump criticized Nordstrom Inc. for dropping daughter Ivanka’s brand from the department-store chain, drawing a new company into the president’s ongoing skirmishes with corporate America. “My daughter Ivanka has been treated so unfairly,” Trump said on his personal Twitter account Wednesday. “She is a great person — always pushing me to do the right thing! Terrible!” Nordstrom said last week that it would stop selling Ivanka Trump’s brand this season, citing poor sales. The retailer had come under fire from the Grab Your Wallet campaign, a critic of the administration that is asking shoppers to boycott retailers that carry Ivanka Trump or Donald Trump goods.
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A representative for Seattle-based Nordstrom and Ivanka Trump’s brand didn’t immediately respond to requests for comment.
Shares of Nordstrom dipped after the tweet was posted, though they quickly recovered. As of 11:08 a.m. in New York, the stock was up 0.2 percent at $42.86.
Nordstrom had been an early supporter of Ivanka Trump’s brand after it launched in 2011. It was one of the first retailers to offer wares, which include shoes, apparel and accessories. But recently her products began to disappear from its inventory, raising questions about the relationship. That’s when the chain confirmed that it decided not to reorder the brand’s merchandise.
“Based on the brand’s performance, we’ve decided not to buy it for this season,” the company said last week.