dentsu X India once again bags No. 1 spot in COMvergence’s New Business Barometer for 2019

By: |
July 6, 2020 8:43 PM

dentsu X India has been awarded the number 1 spot for steadily and rapidly scaling up its momentum and agility in the country.

dentsu, media agencydentsu X has attained the highest volume in the chart with US$309 million worth of new businesses in 2019

Media agency, dentsu X India has once again retained the number 1 position on COMvergence’s New Business Barometer for 2019. In the second consecutive victory, dentsu X India has been awarded the number 1 spot for steadily and rapidly scaling up its momentum and agility in the country. The media agency has attained the highest volume in the chart with US$309 million worth of new businesses in 2019, adding several clients to its portfolio. From the ongoing businesses too, the firm has retained and gained more opportunities. In the New Business barometer FY2019 report, Mindshare, Madison Media, Zenith, m/SIX, MediaCom, Havas Media, and Lodestar UM rank after dentsu X.

The media agency from the house of Dentsu Aegis Network (DAN), comprises of three agencies; dX-matrix, dX-cubic, and dX-palette. Declared ‘Agency-of-the-Year’ by three separate industry forums this year, dentsu X India has also been identified among the ‘Top 100 Fastest-Growing Agencies’ globally by Adweek, 2019. dentsu X has been rapidly scaling up for the past five years with lead marketers such as Reckitt Benckiser, Maruti Suzuki, and Honda Cars, said Divya Karani, Chief Executive Officer, dentsu X India. dentsu X will accelerate further and continue to partner its clients’ businesses, he added.

Also Read: Another bank fraud case in gems & jewellery industry: ED slaps highest ever FEMA notice on jewellery firm

dentsu Aegis Network in India works with the global network brands Carat, iProspect, Isobar, Posterscope, Vizeum, MKTG, Amnet, and Mcgarrybowen. The group also works with Dentsu branded agencies – Dentsu Impact, Dentsu One, Dentsu India, dentsu X, Taproot Dentsu and Dentsu Webchutney.

Meanwhile, COMvergence is an independent international research consultancy, which provies analysis and benchmarking studies of advertising and media firms. The current report evaluates agency business momentum by measuring 21 media agencies on major media business moves, retentions, and new assignments from the existing clients.

Get live Stock Prices from BSE, NSE, US Market and latest NAV, portfolio of Mutual Funds, calculate your tax by Income Tax Calculator, know market’s Top Gainers, Top Losers & Best Equity Funds. Like us on Facebook and follow us on Twitter.

Financial Express is now on Telegram. Click here to join our channel and stay updated with the latest Biz news and updates.

Next Stories
1Sunteck Realty to acquire 50-acre land in Mumbai suburb for development of residential project
2Wipro bags five-year deal from Fortum
3BoM Q2 profit up 13% on higher interest income, lower provisioning