Amul raises milk prices by Re 1 per pouch

The new prices of Amul Taza (toned milk) will be Rs 20 for 500 ml pouch and Rs 39 for one litre, Amul Gold (full cream milk) will be available at Rs 25 for…

In order to promote this association, Amul will kick start a series of advertising campaigns for milk and various other dairy products.

Dairy major Amul has hiked its milk prices by Re 1 per pouch of both half and one litre in the Delhi-NCR region, effective tomorrow.

“We have decided to increase the milk prices in Delhi-NCR region by Re 1 per pouch of both half litre and one litre effective tomorrow morning, as procurement prices have increased by 19-20 per cent in last two years,” Amul Managing Director R S Sodhi told PTI.

He added that this is first increase in milk prices in last two years.

As per the proposal, there will be a rise of Re 1 per packet of both 500 ml or one litre.

Following the proposed increase in milk prices, Amul Slim & Trim (double tonned milk) 500 ml pouch will be available for Rs 18.

The new prices of Amul Taza (toned milk) will be Rs 20 for 500 ml pouch and Rs 39 for one litre, Amul Gold (full cream milk) will be available at Rs 25 for 500 ml pouch and Rs 49 for one litre.

Amul Diamond (full cream premium milk) will cost Rs 26 for half a litre pouch.

After Delhi-NCR, the dairy cooperative is also planning to increase rates in other regions like Gujarat and Maharashtra, Sodhi said.

Amul sells about 30 lakh litres of milk per day in the Delhi-NCR region.

Meanwhile, Mother Dairy, another major milk supplier to Delhi-NCR, said it has no such plans.

The company is not increasing their prices. Whereas the Delhi-based dairy firm is looking to push its token milk sales as it is cheaper by Rs 3-4 a litre compared to packed milk, a Mother Dairy spokesperson said.

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