Signaling the power of social media in the country, Facebook, the social networking giant has topped the list of most downloaded apps in India in 2016, followed by WhatsApp and Alibaba group's UC Browser.
Signaling the power of social media in the country, Facebook, the social networking giant has topped the list of most downloaded apps in India in 2016, followed by WhatsApp and Alibaba group’s UC Browser. Facebook Messenger, SHAREit and Hotstar came in next following the top trio, according to an App Annie 2016 survey.
Significantly, MyJio of Reliance Industries, has grabbed the eighth slot, followed by MX Player and Truecaller. The rating was done based on both iOS and Google Play downloads.
Revenue wise, Netflix ranked No 1, in the chart of top apps in India while Tinder and LinkedIn came in second and third positions. The survey said India grew massively in 2016 to surpass the US as the No 1 country by Google Play downloads. India’s phenomenal progress over the past two years is even more impressive when considering its potential for further gains.
In the most downloaded games category in India during 2016, Candy Crush Saga topped the chart while Subway Surfers and Temple Run 2 followed the topper at No 2 and No 3 slots. My Talking Tom, Clash of Clans, Doodle Army 2: Mini Militia, Hill Climb Racing, Traffic Rider, Asphalt 8: Airborne and Temple Run followed the top three in the ten-member list. The rating was done taking into account the combined iOS and Google Play downloads, according to App Annie.
In the game section, revenue wise, Clash of Clans, Clash of Kings and Candy Crash Saga were the three top money spinners in India in 2016. Teen Patti, Clash Royale, Ultimate Teen Patti, Zynga Poker, Teen Patti Gold, 8 Ball Pool and Marvel Contest of Champions followed the top three.
The survey said that in the early stages of market maturity, downloads grow most rapidly as the installed base of devices begins to take off, and new device owners begin to build up their app collection. Over time, app habits develop as users become more engaged with their go-to apps and overall time spent in apps expands. This increased engagement leads to revenue growth via in-app advertising, in-app purchases, and m-commerce that takes place outside of app stores such as ordering a ride or purchasing an item for delivery.
The mobile app economy maintained strong momentum in 2016 as publishers continued to create apps that transform how we interact with the world and each other. The forward march of apps during the year is apparent by their significant worldwide growth across three key dimensions such as usage, downloads and revenue, the survey said.
According to App Annie, in India, both time spent in mobile apps and downloads have more than doubled from Q1 2014 to Q1 2016. App store downloads in India are projected to reach 20.1 billion in 2020.
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The survey further said 2017 is set to be another banner year for the app ecosystem, globally. As technology and business models continue to evolve, apps will play an even greater role in transforming, disrupting and creating opportunities for companies and industries both old and new.