Malkani informed, “We had received over 500 registrations by the end of August and the true response will be seen at the convention. A number of new foreign and domestic brands are participating along with existing ones. We have an excellent awards ceremony on the final night and the results of the same are quite surprising to show changes taking place in the industry.”
Talking about what would be the major highlights of the convention, he added, “Our main areas of thrust are branding the Indian hospitality industry as a premier one in the world, creating a knowledge based environmentally sustainable hospitality industry for India and bringing forth food safety and hygiene on the forefront of Indian hospitality.”
On being asked why Indore was picked as the city for this year’s convention, Malkani remarked, “Indore is geographically the centre of India. It is a beautiful small town surrounded by virgin hospitality trails that Madhya Pradesh offers. There are places for pilgrimage, jungles, historical tourism among other things. It is a microcosm of Indian tourism. We at the FHRAI want to showcase not just the Mumbai and Delhi of India, but also the other beautiful cities.”
Adding his concluding thoughts on how the convention aids promotion of hotels and restaurants, Malkani opined, “Put 1,000 committed, passionate, committed hospitality professionals together for three days and the results are there for all to see.”
