Dubai Parks and Resorts, a multi-themed leisure and entertainment destination is all set to open in October 2016. The park will comprise of three theme parks – Motiongate Dubai, Bollywood Parks Dubai and Legoland Dubai, along with Legoland Water Park.
Nevil D’Souza, head – sales, Dubai Parks and Resorts said, “ Globally, we see a tremendous growth in the theme park segment. For Dubai, tourism is one of the key pillars for GDP. A theme park was very necessary for Dubai to attract more visitors. Currently, Indians travel to meet their friends, families, for shopping and other attractions. Introduction of a theme park will increase the number of repeat travellers. We are working closely with Dubai Tourism; in future many itineraries will be built around the theme park.”
Speaking about the competition with theme parks in nearby Emirates, D’Souza said, “We do not see any competition with the other theme parks. Our parks are designed very uniquely as we have three theme parks in one destination. We will be able to tap all segments and age groups as we have a variety of attractions. India has been the largest source market for Dubai with over one million tourist visits. So we will surely tap all the Tier I, II and III cities in India.”
In India, Nijhawan Group is the marketing representative of Dubai Parks and Resorts. D’Souza said, “We met the Nijhawan Group for the first time in the Arabian Travel Market. Nijhawan is one of the most experienced companies in India and it will effectively help in promoting our theme park.”
The destination will also include Riverland Dubai, a themed retail, dining, and entertainment experience, along with the Lapita Hotel, a Polynesian-themed family resort. There are further plans in the next phase to introduce more hotels under different categories.