"Utmost priority is to modernise Prasar Bharati. It has to become 21st-century media organisation," Shashi Shekhar Vempati said.
Newly appointed Prasar Bharti CEO Shashi Shekhar Vempati on Saturday said that modernisation of the board will be his first priority among many targets. “Utmost priority is to modernise Prasar Bharati. It has to become 21st-century media organisation,” Shashi Shekhar Vempati told ANI. “There is a lot of work which DD & All India Radio have to do in terms of presentation, content & engagement,” Shashi Shekhar said.
Vempati, a part-time member of the Prasar Bharati Board, was on Friday appointed as the Chief Executive Officer (CEO) of the public broadcaster. A three-member committee, headed by Vice President Hamid Ansari, cleared Vempati’s name for the post of the CEO of Prasar Bharati for a period of five years. Vempati previously worked with Infosys and now heads an online media company.
M Venkaiah Naidu, Minister for Information and Broadcasting, tweeted greetings for Vempati on his appointment. The minister hoped that the public broadcaster will scale new heights under his leadership.
An alumnus of IIT-Bombay, Vempati brings with him over two decades of experience as a technocrat with expertise in areas of corporate management, technology consulting and digital media. Vempati will replace Rajeev Singh, member (finance) of the board, who was serving as the interim CEO after SC Panda retired earlier this year.