World EV Day- Auto Inc charged up | The Financial Express

World EV Day- Auto Inc charged up

Here is a host of views from across industry stakeholders.

World EV Day- Auto Inc charged up
World EV Day 2022

World EV Day is marked internationally on September 9 every year in celebration of e-mobility, and a day to shift the transition to sustainable transport with consumer, business and policy outcomes. In the Indian context, the day specifically takes on importance, especially with respect to the country’s 2070 net zero commitment.

At COP26, India committed to reaching 500GW non-fossil energy capacity by 2030 and pledged to source 50 percent of its energy requirements from renewable energy by 2030. The country targets a reduction of total projected carbon emissions by one billion tonnes by 2030. These are particularly striking targets not only given the country’s size and the cost factor involved but also due to the fact that coal is the country’s top energy source with a share of 44 percent in 2021, followed by oil (24 percent). The concern then is whether EVs can really help in cutting down emission significantly and how Auto Inc plan to contribute to helping the country achieve these ambitious emission reduction objectives.

Also read: World EV Day 2022: Busting common electric vehicle myths

Here is a host of views from across industry stakeholders-

Sohinder Gill, Director General, Society of Manufacturers of Electric Vehicles (SMEV)

“With many ups and downs in the past, we are finally seeing the industry blooming at the right pace. Hence, on the occasion of World EV Day, we invite all the industry players to come together and work towards strengthening the local supply chain market so that we can create a sustainable EV ecosystem in the country. Celebrating the day is another way to renew our commitment to sustainability.”

Sohinder Gill, Director General, Society of Manufacturers of Electric Vehicles (SMEV)


Shailesh Chandra, Managing Director, Tata Motors Passenger Vehicles and Tata Passenger Electric Mobility 

“World EV Day is indeed a special day for us, as we look back and reflect on our journey so far. We are proud to lead the EV market in India, with a lion’s share of 88 percent. As early entrants, we have shaped the market and seen it grow with Nexon EV and Tigor EV. We have over 40,000 Tata EVs plying on road and we are grateful to the early adopters who have shown faith in the brand.”

Shailesh Chandra, Managing Director, Tata Motors Passenger Vehicles and Tata Passenger Electric Mobility 

Also read: World EV Day: Tata Motors plans to bring India’s first electric hatchback Tiago EV

Mahesh Babu, CEO – Switch India & COO – Switch Mobility

“Electric buses are clearly the best and obvious solution to accelerate decarbonisation with increasing mass mobility. It is this imperative that guides us at Switch Mobility – to help India attain its ambitious Net Zero target by offering society smart, clean mass mobility solutions that are also technologically advanced, safe and comfortable for passengers. Our vision is to transform mass mobility across cities and highways and bring about a clean revolution in the way people travel. I take the opportunity on World EV Day 2022 to invite partners and people who share the same vision to jointly achieve this critical transition.”

Mahesh Babu, CEO – Switch India & COO – Switch Mobility


Sulajja Firodia Motwani, Founder & CEO, Kinetic Green

“Keeping the larger goals in mind, the government of India has put in a positive and aggressive framework to promote electric vehicles for the population at large. More importantly, consumers are beginning to consider electric vehicles as one of their next purchases. This World EV Day I would like to urge all customers to continue to think about going Green. I would like to urge the policymakers of India to continuously support the electrification of the transport sector for the next five years with very stable policies so that the investments continue and the Indian customers continue to adopt electric vehicles.”  

Sulajja Firodia Motwani, Founder & CEO, Kinetic Green

Kapil Shelke, CEO & Founder of Tork Motors

“While more and more manufacturers are coming out with saleable products in the domestic market, a robust network of electric vehicle charging infrastructure is the need of the hour. Companies should come together and create a durable charging infrastructure for the users. It is an essential pre-requisite for the progression and future penetration of electric two and three-wheelers.

Also read: World EV Day: Tork Motors launches Pit Crew, mobile service van

Suman Mishra, CEO, Mahindra Electric Mobility

“On World EV Day, we celebrate India’s electrification journey. We are committed to promoting sustainable motoring with zero-emission products at Mahindra Last Mile Mobility. I am confident that we can enable a green and smarter tomorrow for India with our collective efforts.”

Suman Mishra, CEO, Mahindra Electric Mobility

Manu Saxena, SVP, Future Mobility, TVS Motor Company

“The Indian two-wheeler industry has been taking the right steps towards sustainability, and proving to the world that the products and technologies that exist in our country are amongst the best in the world. We feel that more and more quality products and options are being made available to the customer today by various OEMs, which is key to make this sustainable EV progression in the two-wheelers segment.”

“Along with that, the government’s policies have been a great motivator for customers to shift towards EVs in India. With our continuous effort in this journey to build onto the consumer confidence step by step, I’m confident that the path for Indian electric two-wheeler industry is resounding.  I look forward to the next five years in this segment and am hopeful of India becoming the world leader in the electric two-wheeler segment.”

Tarun Mehta, Co-Founder & CEO Ather Energy

“This year’s World EV Day is particularly significant. EV demand has been increasing across the country in recent months. Electric vehicles are the single biggest hope for achieving a decarbonised world and faster adoption of EVs is the first step towards this goal. Each day, Ather users are riding more than 10 lakh kilometres saving 25,000 litres of petrol and 57.5 tonnes of C02. The rising demand makes it quite clear that consumers are open to shifting to EVs from ICE vehicles and the industry needs to support this by offering better performing electric vehicles.”

Tarun Mehta, Co-Founder & CEO Ather Energy

Chetan Maini, Co-Founder & Chairman- Sun Mobility

India, in the last few months, have made significant progress. Over 50% of all three-wheelers sold are electric and two-wheeler sales have risen 8x. We still have a long way to go but it is a very good start in the last 12 months. Right, where investments are going up, awareness is happening, and new products are coming out. I think that in the next three to five years, many segments will see 50% plus electrification, which would really make a huge impact, as we think of the two big challenges in the country of climate change and energy security. So very excited today, it’s good to see so many companies, it’s good to see so many products.”

Chetan Maini, Co-Founder & Chairman- Sun Mobility

Also read: Electrifying the future of mobility and debunking EV myths

Myung-sik Sohn – Chief Sales Officer, Kia India

“India will see a huge demand for EVs going forward as customers are increasingly becoming aware of environmental-friendly mobility solutions and the government is laying the foundation for EV adoption. As for Kia, we have recently launched our globally successful electric vehicle, EV6, in India. Thanks to our esteemed customers, it has been a huge success with bookings already exceeding 3.5 times the allocated units for the year. In sync with our global brand vision, we are working towards providing sustainable mobility solutions and are committed to realizing carbon neutrality by 2045. We are also determined to launch our first locally produced EV by 2025 and take KIN’s EV growth story forward.”

Myung-sik Sohn – Chief Sales Officer, Kia India

Uday Narang, Founder & Chairman, Omega Seiki Mobility

“Electric Vehicle business is not a sprint it’s a marathon. We believe that this silent revolution will be possible only with determination and true “aatmanirbhar” production of electric vehicles. We are seeing good support from the Govt. in the form of State Policies, FAME and PLI Schemes. These are exciting times! Green energy and sustainability are in the DNA of OSM.”

Uday Narang, Founder & Chairman, Omega Seiki Mobility

Jeetender Sharma, Founder & MD, Okinawa Autotech

“We are committed to meeting the demand for electric vehicles by ramping up production and also concentrating on the innovation needed to revolutionize the entire sector.  There is a steady demand from the Tier-2 and Tier-3 markets as well.  The rising petrol prices and the government subsidies have played a vital role in making purchase decisions easier for the customers. In my opinion, five years from now, electric 2-wheelers will be 20 percent of the ICE scooter market. The overall market in 2025 will be around 26 million scooters, of which five million will be electric 2-wheelers.”

Jeetender Sharma, Founder & MD, Okinawa Autotech

Satish Jain, Chairman, PMI Electro Mobility

“Electrification of buses is crucial for achieving the country’s clean mobility goals. It will require a mix of long-range electric buses and a robust charging infrastructure to facilitate long-distance travel. A robust policy framework can further help create the necessary roadmap for an efficient electric public transportation network. With over 720 e-buses running, we have helped India cover more than 4 crore kilometres with zero tail-pipe emissions and contribute to bringing down the carbon footprint. By expanding our portfolio with electric inter-city buses and e-trucks, we will further help India achieve clean mobility goals.”

Venkat S, Director – Automotive Business, SKF Group (India & SEA)

“Our hybrid and customised bearings are already solving some of the fundamental issues that can affect reliability in electric vehicles. Ceramic bearings are lighter, run at lower temperatures, are almost 10x stronger than steel, and therefore have a longer shelf life. We are also working on solutions like carbonitriding bearing raceways and special greases that maintain stable viscosity. As EVs continue to penetrate the Indian market, we will design and develop products and solutions that meet the specific needs of the industry.”

Christopher J Lanker, Vice President and General Manager, Asia, BorgWarner Emissions, Thermal & Turbo Systems

At BorgWarner, we’re accelerating the transformation to a net-zero world where we all benefit from cleaner vehicles. We are applying cutting-edge technology and working hand in hand each day with the world’s foremost technologists, engineers and OEMs to shape a new mobility paradigm. Empowering everyone to drive sustainably.”

Gajanan Gandhe, Country Head & Vice President, Dana India

“Dana is a leading global manufacturer of Electrified products and the Dana Technology centre in Pune supports the development of new products and is a major part of our global technology development centres. Dana strongly believes in the localization of most of its products in support of the Make In India “Atmanirbhar” policy and is well placed under the Production Linked Incentive (PLI) scheme to meet the growing electrification needs of its Indian and global customers.”

Mohal Lalbhai, Founder & CEO, Matter

EVs are creating new possibilities in terms of newer unique experiences which are curated through technology and EVs are gearing up to deliver substantial evolution into the mobility of the future. The new generation of the discerning audience is more aware of the numerous benefits EVs have to offer and are keen on the transition towards EVs.

Dr Amitabh Saran, Founder & CEO, Altigreen Propulsion

Huge shout out to everyone who’s been creating good electric vehicles. Finally India saw a slew of very good electric vehicles in all kinds of domains coming forward. Shout out to the Government of India for having pushed the agenda. I think to a large extent they have been responsible for ensuring that mainstream automobile companies start looking at electric vehicles very seriously. I think also to financial institutions for having ensured that they are supporting it adequately. A lot needs to be done no doubt but it’s a great time to celebrate and I thank everyone for it. Looking forward to a more electrifying future for this entire industry.

Samarth Kholkar, CEO & Co-founder, Blive

“The need for to focus on clean mobility is more relevant and urgent than ever before. While the government is making efforts both in terms of policy push and infrastructure, efforts should be made by individuals as well as enterprises to embrace sustainable mobility. There is a need to create awareness in the market, along with accessibility for EVs. This should be done while also maintaining affordability to ensure consumers make the switch towards a greener future.”

Suhas Rajkumar, Founder & CEO, Simple Energy

As we celebrate World EV Day today, we at Simple believe now is the time for EVs. Between now and 2030, we hope to see widespread adoption of all clean energy technologies, including renewables, and electric vehicles that would contribute towards a greener, more sustainable planet. Over the past few years, the Indian EV market has grown at an exponential rate. Government initiatives like FAME-II and strict regulations on emissions and fuel economy, along with rising consumer demand, have made it possible for the market for EVs grow at a faster pace.”

Also read: Top 5 electric two-wheelers with highest claimed range in India

Gaurav Gupta, CCO of MG Motor India

We are committed to boosting sustainable mobility. To support the growth of EV charging infrastructure in India, we have launched the MG Charge program, under which we aim to install 1,000 EV charging points in residential areas of different cities across the country.At MG, we firmly believe in sustainable solutions to be the future of the mobility landscape in India, which is why we have entered into strategic partnerships in a bid to propel the creation of an end-to-end sustainable mobility ecosystem in the country. In partnership with Attero, we created a system for responsible recycling of the Li-ion batteries used in EVs after their end of life.

Akash Gupta, CEO & Co-founder, Zypp Electric

“The Indian e-commerce market which is valued at $30 Billion today and expected to be $50 Billion in the next 3-4 years and hence, the logistics will also see a 5x growth. In order to meet this growing demand, we need a robust, and organised green logistics solution. However, the biggest problem is that the entire supply chain is running heavily on petrol vehicles. Zypp Electric bridges this gap with electric two-wheelers. With 7,000 electric fleets on the ground and 5 years of experience, today Zypp Electric is the largest 2W EV logistics company in the country.”

Akash Gupta, CEO & Co-founder, Zypp Electric

Saurav Kumar, Founder and CEO, Euler Motors

“India’s future is going to be electric. The multiplier effect of EVs bringing in sustainability with lower total cost of ownership, reducing burden on fossils, and enriching the overall driving experience have made EVs a priority for future mobility.

We are seeing demand from every nook and corner of India for EVs. This momentum gives us encouragement, as the ecosystem along with vehicles is also coming up. The right commercial vehicle policy push with expansion of charging infra, financing ecosystem and battery standardization will help us reach that EV tipping point for the Indian market.”

Saurav Kumar, Founder and CEO, Euler Motors

Vamsi Gaddam, Founder of Automobile & JMD at Visaka Industries

“Our electric bikes are made in India with indigenously sourced components only. Through Automobile, we have initiated to achieve our goal of making green biking accessible to all. Adding to our quest for sustainability and decarbonisation, we’re proud to share that not only our bikes, but our entire manufacturing ecosystem is green and sustainable. Furthermore, Autmobile has also tied up with ATUM Charge – a vast network of EV charging stations powered by ATUM Solar Roof, helping make customers’ transition to electric truly clean, green, and carbon-free.”

Amit Lakhotia, Founder & CEO, Park+

“The Indian EV industry is primed to lead the charge in making India #CarbonMukt, by encouraging EV adoption rates across – two-wheelers, three-wheelers and four-wheelers. At Park+ we are playing a pivotal role in building and strengthening the EV charging network and will continue to work closely with our business partners and government agencies to make India carbon-free in the foreseeable future.”

Also read: New EV battery safety norms stricter, yet unavoidable: EV manufacturers

Aditi Bhosale Walunj, Founder and CVO, Repos

“The world needs to move towards a carbon neutral future and EVs will play a crucial part. Our lookout should be getting green power.

We all need to focus on the generation of power from renewables and focus on generating green power for EVs.”

Sayantan Chakraborti, Managing Director & Co-Founder, goEgoNetwork

“To electrify public places with robust EV charging infrastructure, in 2022, we have been tying up with malls, educational institutes, and branded parking spaces across regions in India. We are just getting started and are bullish to reach more locations in India to elevate India’s prowess in revolutionizing EV adoption, hence strategically contributing to the aforementioned motto of World EV Day.”

Kunal Gupta, Co-founder & CEO, Emotorad

“In India, we have sold over 16,000 e-bikes within two years, and more individuals are opening up riding our e-bikes. And that’s just the beginning for us as the EV Industry keeps growing. We are witnessing a huge shift as people have started giving up their ICE mopeds and motorbikes to commute on our e-bikes. With proper EV adoption, we can move a step closer to net zero emissions by 2070 for India. The future is EVs not only here but across the globe.”

Prasad Sreeram, Co-founder & CEO, COGOS

“The current numbers in vehicle registrations show greater acceptance of EVs in India and with PLI, FAME, and other schemes from Govt, there would be steeper price reductions in the future creating a positive cycle of EV adaption. On this World EV day, we at COGOS are doubling down on our commitment to digitally transform the City logistics towards sustainability by strengthening the EV ecosystem and greater EV deployment.”

KK Paul, MD, TI Clean Mobility

“As consumers become more aware of how fossil fuel-powered vehicles affect the environment and economics both at an individual and social level, the adoption of EVs will significantly increase in the years ahead. At TI Clean Mobility, our vision is to provide our customers with products and solutions that make economic and business sense and truly improve quality of life for all stakeholders.”

Rajiv K. Vij, Founder, Plug Mobility

“We already have a sizable customer base of over 600 major corporations, government agencies, PSUs, hotels, and airlines, and we provide EV mobility to all of them across India, offering them the same with added advantages in terms of reduced CO2 emissions, Carbon saving certification from an accredited agency, as well as cost savings. We have no doubt that we will induct over 20000 strong EV fleets soon and assist/support the transition of 4 wheeler Mobility industry which operates over 1.6 MN cars to EV’s by 2030.”

Nitin Kapoor, Managing Director of Saera Electric Auto

With the overall focus on sustainable growth and to comply with the commitments made under the Paris agreement to reduce the country’s carbon footprint, electric vehicles have seen an increased penetration on Indian roads in recent years. To pursue an ambitious target to electrify 70 percent of all commercial cars, 30 percent of private cars, 40 percent of buses and 80 percent of two and three-wheelers by 2030, around 66 percent of Indian consumers are more inclined to purchase electric vehicles or prefer commuting through them.The growing demands and increasing focus on greener and cleaner modes of transportation have been driving the electric vehicle revolution in the country.

Subhabrata Sengupta, Executive Director, Avalon Consulting

“Overall 13-17 million annual EV volume (across segments) by 2030 is entirely feasible. Major investments would be needed in charging infrastructure – especially fast chargers. Currently a major challenge in battery technology is that the life falls drastically with higher charging rate. A lot of research is going on to remedy this – expecting 10-20 min charging (at least upto 80%) in the next 7-8 years. Government should avoid abrupt and opaque regulatory changes (subsidy withdrawal, PLI change etc.) – whatever is done, should have a smooth trajectory and transparency.”

Eklavya Gupta, Founder and Co-CEO, Recur Club

“As per the data revealed by IVCA, PEs and VCs have invested a total of $1.7 billion in the Indian EV sector last year. With more new investors joining the bandwagon, this figure has increased to $666 million in 2022. According to the AMP 2016-26, the industry is expected to contribute more than 12% of the nation’s GDP, of which 7.1% has been achieved until now. As consumers become more environmentally conscious, the demand for EVs will keep rising, giving brands more scope for innovation and investors more opportunities for growth.”

“The sector’s progress is also attributed to the favourable government schemes and policies that support this green vision, especially by making EVs more affordable, encouraging people to switch from ICE to EVs and adding to a sustainable tomorrow. Besides, we expect to see more development in terms of EV infrastructure as it will also address the range anxiety issues of consumers and make this transition more seamless and hassle-free. After all, EVs are the future of mobility, and we have already started seeing massive traction in this rapidly evolving ecosystem.”

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