Will 2023 be the year for Indian automotives drive to change gears and drive in the green lane? | The Financial Express

Will 2023 be the year for Indian automotives drive to change gears and drive in the green lane?

The automotive industry’s contribution to harmful emissions must result in a higher responsibility towards tackling the same in a definite and permanent way.


By Manish Prasad

Self-driven cars, digitalisation of automotive sales, ride-sharing and automated factories are a few of the major disruptions seen by the auto industry in the last decade. Now, as the world reawakens to the magnitude of climate concerns, the industry (being the third-largest emitter of Green House Gases (GHG) globally,) is doubling down on smart mobility. The latest Auto Expo reflected this shift and saw the sustainability narrative being pushed by big established brands through their wide range of innovative electric mobility solutions and vehicles. This signalled greater alignment with the global interest in the green and zero-emission vehicles. 

As 2023 gets underway, let us look at how green trends are poised to transform the auto sector:

Electric vehicles going mainstream

India is quickly catching up with its global counterparts in championing clean mobility, on the back of the Paris agreement signed by the government to reduce carbon emissions, improve air quality, and reduce oil imports. 2023 will see an uptick in EV offerings as auto brands help fill gaps in the public transportation network. Further, electrification of the last-mile will be prioritised by introducing electric pickups, SUVs, and plug-in hybrid EVs, e-three wheelers, e-buses, and e-bikes, among others. Emerging technologies, ranging from Artificial Intelligence (AI), and the Internet of Things (IoT) to cloud computing, will accelerate this shift further by aiding in demand forecasting, route optimisation, cost savings and compliance. 

Greener supply chains will spur net zero goals

Innovation in the auto industry will have a ripple effect on logistics sector with technologies such as machine learning and Big Data analytics creating intelligent supply chains. This will ensure better utilisation of storage capacities while avoiding empty runs in logistics. Additionally, efficient information flow can improve decision-making across the value chain.

Digitisation will be a force multiplier for sustainability

AI and IoT’s emergence as potent drivers of improving vehicle and manufacturing performance will allow for wider adoption of these technologies and further result in reduced operational costs, product optimisations, enhanced business efficiencies, and better driving experience. For instance, AI-enabled monitoring systems can enable real-time monitoring of the factory power grid and energy usage. Improvements in monitoring blind spots, alerting drivers of dangerous conditions, and adjusting body position during a mishap will be driven by technology. This will result in creating more sustainable practices and processes within the sector.

Embracing Metaverse will bring us closer to sustainability

Metaverse has successfully penetrated the auto industry and is already catalysing sustainability, specifically in the production phase. Through virtual analysis, real production has improved drastically as it eliminates unnecessary testing and development costs and improves operational and product efficiency. Crucially, it helps in reducing CO2 emissions generated during all production processes. Renault, one of the leading international automobile companies, believes Metaverse can lead to optimisations capable of saving 320 million euro (Rs 2,812 crore) on processes and ‎260 million euro (Rs 2,284 crore) on the costs of storage, by 2025. The automaker estimates that its shift to Metaverse will cut down its overall carbon emissions by 50 percent.

Data defining the future of sustainable mobility

Undeniably, innovation is a product of accurate data, and this applies to automobiles as well. In the coming years, AI-powered data engineering will play a huge role in tracking emissions. Real-time processing and analysis of data collected from sensors, combined with the AI’s power and predictive analytics, will result in faster and smarter decision-making.

Push for a circular economy will be crucial

Government programs like Corporate Average Fuel Economy (CAFE) norms, upcoming vehicle scrappage policy, or commitments under the Extended Producer Responsibility (EPR) will drive innovative thinking in the industry. Rethinking value and abolishing obsolete processes will help the industry transition to sustainable development. Organisations must ditch the current linear ‘take-make-waste’ philosophy and adopt a circular economy approach. Auto companies must embed sustainability right from product design and development through the life cycle of all products. Responsibility of a vehicle manufacturer will therefore extend beyond manufacturing to the post-consumer stage of the product including its take back, recycling, and final disposal.

In conclusion, the automotive industry’s contribution to harmful emissions must result in a higher responsibility towards tackling the same in a definite and permanent way. To quantify the social and environmental impact of their activities, it is essential that all ecosystem players concentrate on incorporating a green dimension into their top and bottom lines. The automobile sector will be crucial in assisting India firmly establish itself as a global leader in sustainability as we advance towards Amrit Kaal.

The author is, Vice-President – Metal, Mining & Automotive Industry, SAP Indian Subcontinent.

Disclaimer: Views expressed are personal and do not reflect the official position or policy of Financial Express Online. Reproducing this content without permission is prohibited.

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First published on: 26-02-2023 at 14:31 IST
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