Starring Emraan Hashmi, Kriti Kharbanda and Gaurav Arora, Raaz Reboot box office collections have got off to a steady if not scintillating start despite being a horror film that is in its fourth installment. The movie is out and out to thrill the audience with its spectacular story and the actors have done a good job of trying to scare people out of their wits. However, whether the public is willing to do that in enough numbers is not certain. Also, with this kind of cast, there were expectations that the sex element will be present in large dollops, but that is not the case. It will be a dampener for those who were specifically looking for that angle.
According to the day 1 numbers, Raaz Reboot has just some steady numbers to show for it, but nothing special and henceforth it is expected to keep going steadily at the box office. As far as Raaz Reboot collection on opening day are concerned, the film has managed to earn Rs 6.30 cr. A steady amount and nothing else.
Emraan Hashmi and company have some pretty big shoes to fill. In its first avatar way back in 2002, the Vikram Bhatt directorial Raaz starred Bipasha Basu, and Dino Morea. It was a sellout movie as the public loved it. This then was spun off into a franchise with Raaz: The Mystery Continues being released in 2009 and the simply named Raaz 3 was released in 2012 – the last one was in 3D.
The movie is depicted going through flashback mode and then returning to current time, but all of this to and fro stuff actually manages to damage the narrative rather than keep it simple and interesting. The viewer keeps switching off and this will not go down well and will come back to haunt the movie – the word of mouth is bound to be affected because of this killer punch to the viewers’ senses.
As far as prediction is concerned, the movie may just get to bank upon its spectacular dialogue. Over the opening weekend, the film may just about break into the Rs 10 cr territory, but it will be extremely tough as the film has not really been marketed to the extent possible and this may have a huge negative impact on the collections on a daily basis.
As far as answering the question about how well the film will do over the working week, well, it will manage to just about scrape through to next Thursday and then drop out as the new movies hit the theatres. Expecting this movie to generate tonnes of money was never on the cards and therefore, the filmmakers would be happy enough with whatever they manage to bag.