Havmor, an ice cream brand owned by LOTTE Wellfood Co. Ltd, has introduced a new range of ice cream flavors ahead of the summer heatwave. The brand emphasizes innovation to cater to evolving consumer preferences, offering a selection of flavors that blend classics with innovative twists for a delightful experience.
Havmor Ice Cream aims to cater to Indian consumer preferences with its range of flavors. The selection includes Indian dessert-inspired flavors like Shahi Kesar and Rajwadi Kulfi, along with modern variations such as Blueberry Cheesecake, Cookie N Cream cone, ice cream sandwich, and special summer flavors like Ratnagiri Hapus, rose flavored ice cream, and Jaljeera & Kalakhatta for a refreshing treat. This diverse range ensures there’s something delicious for every palate.
” At Havmor, we’re passionate about crafting unique and distinctive flavors and our relentless focus on understanding consumer preferences is at the heart of our R&D and innovation. We are launching around 12 new flavors this season, and considering the current K–wave among consumers; we are also expanding the LOTTE range by adding new Korean-inspired products in the coming months. Last year, we witnessed one of the warmest summers, and this year, too, the predictions are similar. The category has a lot of headroom for growth, and brands with a national footprint have been growing at a CAGR of about 20- 25% post-COVID. We expect the category momentum to continue. To cater to the growing demand, we have increased the production capacity in the existing factories and will be ready to service more demand through our upcoming factory in Pune starting July- August 2024. We’re confident that our customers will relish these new offerings, which play a key role in our ongoing efforts to expand and enhance our brand across India,”Komal Anand, managing director, Havmor Ice Cream, said.
Havmor is introducing a range of creative ice cream flavors for the summer season, aiming to offer a unique and enjoyable experience to consumers. The flavours include Shahi Kesar, Rajwadi Kulfi, rose, Ratnagiri Hapus (mango), Jaljeera & Kalakhatta Ice Candy, Cookies N Cream cone, ice cream sandwich, and Blueberry Cheesecake. This diverse selection combines traditional and popular desserts with innovative twists to provide indulgence and enjoyment with each bite.