The significant shifts in consumer behaviour and spending, and sudden acceleration in technology adoption have paved the way for new trends in the upcoming year
The action taken by different countries suggest that there is a need to activate a strong Data Privacy Act in India to safeguard the information of their citizens and protect their data privacy
View the best Indian brand work from the month. Featuring: Benetton, TrueCaller, Population First, Lux, Pampers, Jos Alukkas, Parle G, Tata Sky, Byjus, Aisle.
With the Covid-19 pandemic having put a premium on our body’s immune defences, people are beginning to understand the benefits of preventive healthcare and overall well-being
Given the transition consumer needs underwent during the lockdown, and the current 10% market recovery rate, success will follow for those brands that dovetail relevance and relatability in their mark
India’s social commerce sector, which is a $1.5 to $2 billion Gross Merchandise Value (GMV) market today, has the potential to grow to $16 to $20 billion in just five years
While the pandemic has been a tough and gloomy reality for the world economy, it has emphasised the critical and important role of technology in today’s day and age