Brand Wagon
FC Goa announces 1Xnews as principal title sponsor for Indian Super League
1Xnews will appear on the chest of the club shirt and training wear throughout the course of the season
FuelBuddy elevates Adnan Kidwai as CEO (International) and appoints Neeraj Gupta as CEO (India)
Neeraj Gupta will be primarily responsible for strategising, implementing the vision, and driving the mission of FuelBuddy
Myles announces the appointment of Amrish Bhargava as CEO
With extensive industry experience, Amrish Bhargava will accelerate the company’s growth and enhance partnerships and customer acquisitions
Sirona rolls out #BeTheChange campaign
With this campaign, Sirona wants to encourage people to provide house helps with hygienic and affordable period care
Digital marketing agency iCubesWire unveils expansion plan for iCubesWire Vdx
As part of the expansion plan, iCubesWire Vdx aims to grow its presence across the country
ESPNcricinfo benefits from the return of live sports; expects to post 20-25% rise in advertising revenue in FY21
Sports news website ESPNcricinfo claims to have seen a 30-35% increase in userbase this year during sporting events
Parag Agrawal of Indian origin replaces Jack Dorsey as Twitter CEO
The move is effective immediately, though Jack Dorsey, co-founder of Twitter Inc., will stay on the board of the social media company until his term expires in 2022, Twitter said in a statement Monday
Twitter CEO Jack Dorsey stepping down; Twitter share price jumps over 10% after CNBC report
CNBC first reported that Dorsey may step down soon, citing anonymous sources.
CRED rolls out latest film featuring Chacha Chaudhary and Suppandi
The film is created by an Indian webcomic studio Bakarmax
Rajnigandha Pearls launches its new campaign featuring Anushka Sharma
The film has been conceptualised and created by Law & Kenneth Saatchi & Saatchi
Battlegrounds Mobile India unveils ‘Game Responsibly’ campaign to promote healthy gaming culture
The new campaign addresses the issue of addictive and obsessive gaming
Digital music company Believe acquires Think Music
With this acquisition, the company wants to further strengthen its position in South India
Picking up the scent
Apparel companies bet big on the fragrance market
All that glitters is ‘sold’
After two years of subdued sales, the jewellery industry rebounds amid festivities
WinZO partners with France based global gaming giant Gameloft
The collaboration will enable Gameloft to enhance their presence in Indian vernacular markets
What are the expectations for online retail in 2022
Online penetration of retail is expected to reach 10.7% by 2024 compared with 4.7% in 2019
How to build a brand that displays human qualities
Humanising a business is more than just a marketing fad and is going to give your business a far deeper engagement and connection with your customers
How radio advertising can help brands find untapped audiences
Advertising on radio has three distinct advantages: its flexibility, its value for money, and most surprisingly, its capacity for targeting
Print ad volumes registered 37% year-on-year growth in Q3 2021: Report
SBS Biotech and Maruti Suzuki India were the top two advertisers in the quarter
Why brands need to jump on the NFTs bandwagon
While much of the buzz around NFTs have been around digital artwork, the past couple of years has seen this model expand beyond just creative jpegs
Netflix India challenges fans to show their shoplifting skills to promote Red Notice
The #StealersKeepers campaign is conceptualised by 22feet Tribal Worldwide
Work That Speaks | Top 10 Ads Video Countdown October 2021
View the best brand campaigns from the month. Featuring: Tata Cliq, Swiggy, Unacademy, Dream11, Amazon, PhonePe, Instagram Reels, Havells, Star Sports, Upstox, Groww
Black Dog unveils #SavourThePause campaign featuring Keira Knightley
The campaign highlights the need to find a balance between life’s pace and the pause
Social commerce shoppers in India likely to reach 228 million by the end of 2022: Report
There are now a total of 157 million social commerce shoppers in India
McDonald’s India North and East celebrates its 25th anniversary with #25YearsOfLovinIt campaign
The campaign is conceptualised by DDB Mudra
PHD appoints Chris Stephenson as CMO of Worldwide
Stephenson joins Worldwide leadership team after nearly two decades in strategic roles
ACC rolls out #LeaveBehindNoWaste campaign with support from BCCI
The brand launches a new film as part of campaign to showcase how ACC is making cricket more sustainable in India
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US Stock Market
View All- Cathie Wood’s ARK sells shares of Tesla, Facebook, Amazon, JD.com while adding more Twitter shares
- Inflation, China and Virus: What to watch while investing in stocks in 2022
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- Facebook’s Meta ticker trades in Canada, ignores U.S. delay
- US stock futures rally as traders take Powell’s ‘Time to retire the word Transitory’ remark in their stride
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- FE Exclusive: First images of newly renovated Kashi Vishwanath Corridor set to be inaugurated by PM Modi
- Corona LIVE: Omicron variant ‘almost certainly’ not more severe than Delta, says top US scientist Anthony Fauci
- Tata Motors year-end discounts: Rs. 65,000 rebate on Harrier, Rs. 40,000 off on Safari
- Mukesh Ambani's Reliance forms $2 billion chemicals JV with Abu Dhabi firm in Ruwais
- Indian-origin US Air Force doctor among 10 chosen by NASA as astronauts for future missions
- Dhakeswari temple in Kumortuli, Kolkata: Home to the original Dhakeswari idol
- India successfully flight tests VL-SRSAM, to strengthen Indian Navy
- Decline in prices of Bitcoin, others hit crypto fund inflows, leads to $40m outflows: Report
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Top News
- Wall Street leaps as Nasdaq rallies 3% on boost from Big Tech, chipmakers
- MSME loans: Restructured accounts by PSBs jump 58% in nearly two years of Covid
- FE Exclusive: First images of newly renovated Kashi Vishwanath Corridor set to be inaugurated by PM Modi
- Corona LIVE: Omicron variant ‘almost certainly’ not more severe than Delta, says top US scientist Anthony Fauci
- Tata Motors year-end discounts: Rs. 65,000 rebate on Harrier, Rs. 40,000 off on Safari
- Mukesh Ambani's Reliance forms $2 billion chemicals JV with Abu Dhabi firm in Ruwais
- Indian-origin US Air Force doctor among 10 chosen by NASA as astronauts for future missions
- Dhakeswari temple in Kumortuli, Kolkata: Home to the original Dhakeswari idol
- India successfully flight tests VL-SRSAM, to strengthen Indian Navy
- Decline in prices of Bitcoin, others hit crypto fund inflows, leads to $40m outflows: Report
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