Honda two-wheelers organised Road Safety Programme at Trade Fair

The recently commenced Road Safety Programme witnessed participation from over 4500 individuals

By: | Updated: November 28, 2016 3:14 PM


Honda Motorcycles and Scooters India are taking various initiatives towards road safety awareness. In lieu of the same, the company had organised a two-week Road Safety Programme at the recently concluded India International Trade Fair 2016, Pragati Maidan, Delhi. In this initiative, Honda instructors trained 1,500 hundred adults and over 2,500 children.

Honda gave training to the children aged between five and six years which included activities such as role plays and interactive road safety digital games. Along with this, drawing competitions were also conducted, giving participants a chance to win exciting prizes. For children in the nine to 12 year age bracket, the Japanese bike maker organised the CRF50 training motorcycles, which help them to understand the basic handling of the two-wheelers. In addition to this, for participants above 16 years of age were given training over 100 possible dangers while riding.

Speaking on this occasion, YS Guleria, Senior Vice President – Sales and Marketing, Honda Motorcycle and Scooter India Pvt. Ltd., said “We are actively participating in IITF along with Delhi Traffic Police for over a decade now. For us at Honda, road safety is pivotal and top most priority. As a responsible corporate, we are committed towards promoting road safety awareness amongst citizens of the country. Our association with the India International Trade Fair helps us reach out to a large number of people and promote good riding habits amongst them.”

Honda two-wheelers started its operation in India in 2001 and since then, they have trained more than 8 lakh people about safe riding. The company has trained more than 3 lakh people in its 10 traffic training parks in India. Safe riding has been a paramount aspect for all vehicle manufacturers in the country and a number of awareness programmes similar to the recently concluded Road Safety Programme by Honda Motorcycles and Scooters India add to the basic practices and what to follow as India is one of the countries that has the highest accident rate globally.

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