Royal Enfield has announced its sales figures for last month i.e. October 2021. During the said period, the company sold a total of 40,611 motorcycles in the domestic market against 61,858 bikes sold during the same period last year i.e. October 2020. Having said that, the Classic, Bullet maker had to suffer a sales decline of 35 percent last month in the domestic market in terms of sales. Now, speaking of the export figures, Royal Enfield exported a total of 3,522 bikes in the previous month against 4,033 units exported in the month of October 2020. That said, the Chennai-based bikemaker witnessed a decline here as well, of 13 percent to be precise.
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Now, combining all these figures, Royal Enfield managed to sell a total of 44,133 motorcycles in October 2021 in contrast to 66,891 bikes sold in the month of October 2020. That said, the brand reported a sales decline of 34 percent overall. The significant sales drop at Royal Enfield can be attributed to the global semiconductor shortage that has affected the supply of vehicles globally and in India as well.
In other news, Royal Enfield recently marked its entry into motorsports with the Continental GT Cup 2021 and the first round was concluded on 24th October 2021 at the Kari Motor Speedway, Coimbatore at the JK Tyre National Racing Championship (JKNRC). Moreover, the company has unveiled its new limited-edition helmets consisting of 12 designs-each inspired from the twelve decades of Royal Enfield’s rich legacy. Four helmets out of this range have been launched so far and these are – The Original, Racing V Twin, The Picnic Special and Birth of the Bullet.
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