In a bid to assist its expansion of AMG products in India, Mercedes-Benz has opened its sixth AMG Performance Center in Kochi. The first AMG Performance Center in Kochi, it is located at Rajasree Motors that has dedicated 2,000 sq. ft. of an area for it at the showroom, that has certified AMG workforce for sales and service. Since the AMG store is situated near an airport, Mercedes says it will provide a ‘LuXexperience’ to its customers. The centre will offer exclusive and personalised services to the AMG customers. The center has been designed tastefully with Regupol flooring that has tyre marks, kerbs and Pit lane, reminding one of the worlds of motor sport. In addition, AMG owners and enthusiasts can enjoy an interactive sound module that allows them to experience distinctive sounds and features of the entire AMG portfolio. The AMG customers can also use the AMG private lounge, an exclusive online community that is designed to interact and benefits from knowledge of AMG owners from across the globe. For the AMG lovers, the center organizes lifestyle events and driver training courses. The private lounge also opens room for discussions, opinions, and techniques from the AMG drivers and experts.
"AMG has been globally redefining the performance motoring segment since its inception in 1967 and we are delighted to see an increasing preference for an AMG vehicle in India too. The launch of Kochi's first AMG Performance Center reaffirms our promise to provide customers with an exceptional AMG brand experience,” Roland Folger, Managing Director & CEO, Mercedes-Benz India said.
“We strongly believe there is an immense potential for performance cars in India and people are vastly aspiring for performance oriented driving. It is highly encouraging to witness demand of AMGs emerging markets like Kochi which will be future engines of growth for Mercedes-Benz. The AMG Performance Center hence will serve as a beacon for performance car enthusiasts, where they can choose from our wide range of AMG car portfolio for that perfect driving experience."