Telecom giant Vodafone has recently joined hands with Italian supercar maker Lamborghini for global connected car solutions. The two companies are in association in order to offer a unique infotainment experience ever in a sports car. Lamborghini and Vodafone will work together in order to introduce worldwide connectivity. The press statement says that the partnership will enable Lamborghini to shape the future of the driving experience through connectivity. The statement further adds that starting next year, Lamborghini owners will be able to improve their journey experience through the access to world’s largest network of Internet of Things (IoT), and hence, will enjoy unparalled connectivity in over 190 countries. The financial details regarding this deal is a mystery at the moment. The two companies have entered into an agreement to introduce worldwide connectivity that will support infotainment services in the company’s models such as the recently launched Urus hyper SUV.
Commenting on the tie-up between Vodafone and Lamborghini, Stefano Gastaut, Global Director of IoT said, “This is a great example of how two leaders in their respective fields can come together to create something which can really change the experience for customers and help to improve the service from the company.”
Speaking on the association, Nicola Porciani, Lamborghini’s Head of Connected Car, added, “The connected car revolution is an exciting field. At Lamborghini we are committed to create a cutting-edge experience for our owners and to ensure them access to the greatest technologies. This project with Vodafone will make us sure to keep our tradition of innovation and excellence.”
More details on the Lamborghini Vodafone agreement to be revealed in the coming days!
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