Since its inception in the year 1925, Rolls-Royce has redefined luxury with the Phantom in a way where no other carmaker has, a perfect blend of magnificent hand-crafted British building with new age technology. Terms like 'Architecture of Luxury', 'The Embrace','The Gallery' and The Suite' have been used extensively to portray what the 'Best Car in the World', a title the Phantom has held for almost a century. In its eighth generation, the Rolls-Royce Phantom has a number of exclusive fitments which, according to the British carmaker would be used only on Rolls-Royce cars of the future. These include an all-new Aluminium space frame chassis instead of a monocoque construction, which is as Rolls says a new, contemporary design interpretation of the Phantom DNA. The Phantom has been a preferred choice of wheels for some of the most powerful and influential people on Earth for the last 92 years and is resolved to maintain the image with the new Phantom.
The Phantom is the car to have a chauffeur with clean white gloves and crisp gentlemen etiquettes for. 'The Embrace' has enhanced the sense of occasion and effortlessness of entering the new Phantom. As the occupant is seated, an assistant or valet can touch a sensor on the door handle so it gently closes on its own.
The new car, powered by an all new 6.75-litre twin-turbo V12 engine, is the most technologically advanced Rolls-Royce ever. It has been designed and engineered from the ground up in such a way that the concept can be used as per size and weight requirements of different future Rolls-Royce models, including those with different engines, traction and control systems, hence laying down a long-term future product roadmap.
The new architecture has provided several major benefits, including lightness, increased stiffness, efficient production of standard and extended wheelbase bodies and uncompromised exterior surface design.
Rolls-Royce's celebrated 'Magic Carpet Ride' has further been enhanced with the self-levelling air suspension, which makes millions of calculations per second continuously varying the electronically controlled shock absorber adjustment system according to acceleration, steering and camera inputs.
It is the 'most silent motor car in the world' for Rolls has given it 6mm two-layer glazing all around, more than 130kg of sound insulation, the largest ever cast aluminium joints for better sound insulation and used high absorption materials.