‘We expect beauty retail to comprise 60% of our biz’
After two years of subdued sales, the jewellery industry rebounds amid festivities
SUGAR Cosmetics is betting big on omnichannel retail
‘Home delivery has seen strong growth over last year’
Serving two clients belonging to the same industry is tricky business among advertising agencies
‘Half of our business wins are integrated mandates’
From Louis Philippe to Van Heusen are some of his favourite brands
Venkata Susmita Biswas reviews five festival-themed ads that caught our attention
The packaged foods company aims to expand its product range and presence outside India
A look at the implications of TRAI’s New Tariff Order 2.0
‘Market for premium PCs has exploded in the past 18 months’
Experts believe that if a brand truly believes in a particular cause and would like to stand for it, the…
The online gaming industry is getting a facelift
‘Consumers are moving to smaller viewing environments’
As the feature phone market dries up, OEMs turn to budget smartphones for respite
Five recent ads that caught our attention
‘Non-innerwear contributes to one-third of revenue’
Why direct selling companies continue to be wary of e-commerce channels
