
Spends on home fitness equipment have risen since the pandemic
Spends on home fitness equipment have risen since the pandemic
‘Customers now prefer trusted jewellery brands
‘D2C model is not sustainable for FMCG brands’
Home appliance brands launch tech-enabled products as market expands
‘We have seen 70% growth in business from repeat customers’
PC brands alter product specs to keep up with WFH and e-learning trends amid supply woes
Traditional FMCG conglomerates like ITC, Marico and Tata Consumer Products have resorted to D2C to counter slow offline retail sales
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