Aadhaar-based eKYC: No discontinuation of mobile services, says government- Rich India! The country has 7,300 millionaires in 2017-18, wealth dominated by property and real assets
Big relief: Petrol, diesel prices cut for the first time in two months on softer crude
Former SBI Chairman Arundhati Bhattacharya joins Reliance Industries' board
- Aadhaar-based eKYC: No discontinuation of mobile services, says government
- Former SBI Chairman Arundhati Bhattacharya joins Reliance Industries' board
- Big relief: Petrol, diesel prices cut for the first time in two months on softer crude
- Rich India! The country has 7,300 millionaires in 2017-18, wealth dominated by property and real assets
Ankita Rai
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Subscription video on demand: Continued growth of SVoD is a challenge, says president of Essence, Global Media
People subscribe to SVoD not to avoid ads, but because they want a different viewing experience
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TV continues to be our mainstream medium, says MD of Perfetti Van Melle India
As the newly appointed MD of Perfetti Van Melle India (PVMI), Rajesh Ramakrishnan is focussed on leveraging its key power brands to drive growth.
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More affordable mobiles, laptops? Flipkart, Shopclues refurbished marketplaces to go big this festive season
Flipkart’s 2GUD aims at having a separate platform for value buyers. Its launch as the first choice for quality refurbished goods allows Flipkart to focus on acquiring new customers in a different segment.
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Easy EMIs, speedy delivery! Amazon, Flipkart to woo shoppers on Great Indian Festival, Big Billion Day sales
With value offerings and easy credit schemes, e-commerce players are trying every trick to rope small town customers, who are growing 40% y-o-y.
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Half our transactions are done online, says CEO of American Express
American Express, which is aggressively expanding its merchant coverage and broadening its card reach in India, recently launched a 360-degree marketing campaign.
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Innovative advertising on premium OTT
The video on demand space is likely to see unique ad models emerge as more players put premium content behind paywalls.
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Nokia: Playing the value, legacy game
With heavy competition from Chinese players and established brands like Samsung, can Nokia carve a place for itself once again in India?
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Digital media: Social media and fake news
Never before have social channels tightened their privacy policies as much as they are currently doing to combat misinformation.
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We don’t track what our competition is doing, says CEO of Grofers
Customers choose us because we are very aggressive in reducing the end cost to the customer. Our small manufacturer programme helps us sell products at cheaper prices, says Grofers’ Albinder Dhindsa.
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Zee overtakes Star to become number 1 in regional GEC space
In the ongoing tussle for viewership, regional markets are the new battlefield for broadcast networks.
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From mobile wallet to digital lender; fintech players diversify to provide short-term credit to boost revenues
With UPI 2.0 and RBI’s interoperability norms expected to be announced soon, the traditional business model of mobile wallet players has been upended.
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Retail: The ‘organic’ gold rush
In the absence of labelling laws, it is difficult to ascertain if products are purely organic. It then becomes more of a positioning platform to market natural skincare products.
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Hyundai: In revamp mode – Plans to launch 8 new products
The four-month-long campaign focusses on connecting emotionally with consumers as it culminates with the launch of a new family car scheduled to launch in October.
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E-Commerce: Online shopping’s ‘package’ deal
A higher reach and fast delivery have emerged as sweet spots for 3PLs. But with e-tail players strengthening their own delivery capabilities, how will the market play out?
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Armed with IGTV, Instagram set to disrupt long-format video space
Instagram may be late to the long format video party, but it is poised to make up lost ground rather quickly.
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Interview: There is a lot of confidence in digital, says MD of Essence India
Global data and measurement-driven digital agency Essence has expanded into a full-service integrated agency.
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Bata: Spring in its step
Will the shoemaker’s recent revamp in India succeed in hitting the right notes?
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Droom: In top gear mode
When one talks of pre-owned automobile marketplaces online, questions of quality and credibility are always a concern. Despite this, several portals are seeing traction in the space such as Droom, CarDekho or CarTrade.
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With an eye on the masses
Goodknight Cool Gel TVC’s simplicity stands out amidst competition.
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‘High quality branded content can underwrite journalism’: Lydia Polgreen, Editor-in-Chief, HuffPost
The strength of HuffPost is its independence to tell a story without any political or business interest.
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LG: still playing the emotional card
LG is focussed on innovative offerings across categories as it completes 21 years in India
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The e-grocery boom
As the battle intensifies in the e-grocery space, the Flipkart-Walmart deal could be a new force for the likes of Amazon, Future Group and Bigbasket to reckon with.
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Walmart, Flipkart deal signals churn in e-grocery
The $1-billion online grocery space is all set for the big battle, with deep-pocketed players signalling expansion and strengthening of operations.
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‘We want to create endless aisles for shoppers’: Amit Sinha, COO, Paytm Mall
Softbank-backed Paytm Mall is focussing on further strengthening its offline to online (O2O) model to position itself as an omnichannel player in the Indian e-commerce space.
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The ‘desi jodi’ for the fashion conscious
V Mart’s new ad featuring actors Bhumi Pednekar and Ayushmann Khurrana succeeds in highlighting its vast fashion collection.
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The making of an intelligent store
AI can help offline retailers catch up with agile and data-driven online players through accurate insights about store performance.
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More than just noodles
CG Corp Global, makers of Wai Wai noodles, looks to reinvent the noodle category with its QSR foray in India.
