Post EMC deal, Dell sets sights on high-end storage solutions market

Updated: Feb 14 2002, 05:30am hrs
Dell Corporation, which entered India around in the year 2000 with its desktops and servers, is now eying the high-end storage solution market to take advantage of its recent global deal with storage company, EMC Corporation. The Indian storage market is moving very fast. We see it improving and maturing every day. There would be a substantial demand of high end storage solutions in the near future because of the anticipated increase in outsourcing business coming to India, Dell Asia Pacific director of storage marketing Simon Penny told The Financial Express. After the EMC deal, Dell now has a larger range of storage solution and can cater to the high end storage solution market in India, he said.

Dell and EMC have recently entered into a five-year strategic alliance agreement to accelerate the growth of both companies. Storage systems businesses in the global market are expected to reach $100 billion by 2005. Under the agreement, Dell and EMC will co-brand EMCs Clarion line of enterprise storage systems. As India is a cost sensitive market, we have decided to offer cost effective Network Area Storage (NAS) solution here. We see a big opportunity in this area as more and more companies will be modernising their storage systems, said Mr Penny.

Dell, so far, was offering only low end commoditised storage solutions in the market. The relationship with EMC has enabled Dell to address a broader range of customer needs with storage products that provide additional enterprise-class features, including support for Unix operating systems, said Mr Penny adding that EMC, on the other hand, would be able to increase its market presence in the rapidly growing Windows NT and Windows 2000 storage markets.